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Co-Founder and CEO of Stonemeta, Inc. Shows How to Drive Traffic to Fixed Operations
How can you implement cost-effective marketing strategies that are designed to increase your fixed operations sales? There are 10 marketing approaches for your services and parts departments that will help drive more traffic to the fixed operations d
Oct 3, 2011
Automotive Dealership Fixed Operations Track Featured at 11th Digital Dealer Conference & Exposition Oct 5-7, at The Mirage, Las Vegas, NV
A special 10-session track for Dealership Fixed Operations will be a new addition to The 11th Digital Dealer Conference & Exposition, October 5-7, at The Mirage, in Las Vegas, NV. This 11th conference offers automotive dealers and managers mo
Oct 3, 2011
MPi Chairman and CEO Teaches How to Digitally Inspect and Inform Vehicle Health to Owners
Advances in technology now enable dealerships to perform consistent specification-based vehicle inspections and inform vehicles owners of the current health of their vehicle. Mobile devices enable your team members to efficiently and systematically p
Oct 3, 2011
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Mopar® Offers More Than 250 Accessories for New 2012 Jeep® Wrangler
Auburn Hills, Mich. – After introducing industry-first camper trailers for Jeep® vehicles, Mopar® will now offer Jeep Wrangler owners more than 250 other ways to customize and personalize their ride. “Jeep Wrangler owners spend hundreds of
Oct 3, 2011
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Canon’s IDEAS Dramatically Improved Dealer’s Warranty Audit Process
“Car dealerships require different systems coming together to produce a single final product. Canon’s IDEAS allows us to address all of them securely and efficiently!” – Jason Corey, Center BMW Operations Business Process Manager Canon’s In
Oct 3, 2011
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Ford, General Mills Come Together to Help America’s Schools, Partner in Box Tops for Education® Program
DEARBORN, Mich. — Ford Motor Companyand General Mills, two companies that have made supporting education a key element of their businesses, are partnering to provide additional funding to schools across the country through the popular Box Tops
Oct 3, 2011
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Your duties to a spot delivery customer
My firm currently is defending several lawsuits against a dealership filed by customers who entered into “spot delivery” transactions. Spot delivery is the practice whereby a dealership delivers the vehicle on a conditional basis pending the appr
Oct 1, 2011
Making Sense of Google +1 for your Dealership
Google +1 is Google’s answer to Facebook’s “Like” button Google +1 is a social sharing button that appears on search engine results pages (SERPs) and can now be added to your web site. Think of Google +1 as you would the Facebook “Like”
Oct 1, 2011
Interview with Liz Kelly, e-Commerce Director, Suntrup Automotive Group
Liz Kelly – e-commerce director for Suntrup Nissan/Volkswagen, two Suntrup Hyundai locations and Suntrup Kia, in St. Louis Missouri — takes a dive in and do it approach to Internet marketing that has paid off handsomely. Suntrup Nissan/Volksw
Oct 1, 2011