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Kantar Media Releases March Madness Advertising Trends Report
New York, NY – The NCAA Division I Men’s Basketball Championship tiped off on last Tuesday. March 13th, the closing act in a vibrant first quarter of event TV that has included pro football’s Super Bowl, the Grammy Awards and the Academy Awards
Mar 21, 2012
Reese Towpower the Leader in Towing Products Expands; Introduces New Reese Power Sports Brand
SOLON, OH — Boaters are ready to get their boats back into the water. Now transporting their cherished watercraft can be done with renewed peace of mind from a familiar name in the automotive industry. Cequent Consumer Products, the leading m
Mar 21, 2012
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FTC Takes Action To Stop Deceptive Car Dealership Ads
FTC Alleges Dealers Falsely Promised To Pay Off Trade-ins, No Matter What Consumers Owed Five car dealers around the country have agreed to Federal Trade Commission settlement orders that require them to stop running ads in which they promise to pay
Mar 20, 2012
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Carfax kicks off contest for inflatable car fox
CENTREVILLE, Va. – Carfax is giving Carfax Advantage Dealers a chance to win an inflatable Car Fox for their dealership. The contest is being held exclusively through the Carfax for Dealers Facebook page and starts Mar. 20 at 8am EDT. All entries m
Mar 20, 2012
Mercedes Benz Issues Dealer Improvement Addenda
On the heels of the major changes made to the Mercedes-Benz Dealer Agreements last month, Mercedes-Benz is now asking dealers to sign a “Dealer Improvement Addendum.” These Addenda appear to be sent to any dealer which Mercedes-Benz believes is n
Mar 20, 2012
The Compelling Power of Principles
In my books and workshops I enjoy sharing leadership principles. Right principles, consistently applied, bring results. The definition of principle helps explain why this is so: “a fundamental, primary or general law or truth.” Because of the fun
Mar 20, 2012
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Audi Recognizes 106 Dealers With 2011 Magna Society Awards
HERNDON, Va. — Audi identified its top performing U.S. dealerships throughout 2011, a year that saw the brand and its retail partners post record sales results. Magna Society program honors the best of the best among all U.S. Audi dealers To e
Mar 20, 2012
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RedBumper’s Smartphone-Centric Inventory Management Tools Now Installing at Over 100 Auto Dealerships per Month
Dallas, TX – RedBumper, a new breed automotive inventory management company, today announced that its launch at the NADA convention in February was very successful and has created high demand; RedBumper is currently installing at the rate of well o
Mar 20, 2012
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DealerTrack Expands Integrated Services to Assist Dealers in Complying with New California Law
TALLAHASSEE, Fla. — DealerTrack Registration and Titling Services Group, a leading provider of on-demand dealer management software and services, now offers an innovative solution to California automobile dealers in complying with a new state l
Mar 20, 2012