NEW YORK — Total advertising expenditures in the first quarter of 2012 increased 2.6 percent from a year ago and finished the period at $32.9 billion, according to data released today by Kantar Media, the leading provider of strategic advertisi

Orange County, CA. – It’s projected that automobile sales in 2012 will top 14 million units, and in today’s market, sales will not be divided equally among all dealerships. Automotive sales training expert and author Joe Verde will address how

— Rise to the Challenge — Burbank, Calif. – Warner Bros. Pictures and the Chrysler brand have teamed up to bring fans the opportunity of a lifetime surrounding the July 20th release of “The Dark Knight Rises,” the much-anticipat

Cedar Falls, Iowa – Mudd Advertising, the nation’s leading full-service automotive advertising agency headquartered in Cedar Falls, Iowa, has acquired TargetClick Marketing Solutions, a strategic innovation-focused online marketing company. Throu

Using Social Referrals, dealerships are able to create, manage and track buyer referrals to pump up sales and service profits. Chicago, IL – SOCIALDEALER, a leading social media management company that helps automotive dealers create, manage and mo

With School out for Summer, Edmunds.com Urges Parents to Consider Midsize Sedans for Teen Drivers SANTA MONICA, Calif.  — With school out of session and many teen drivers spending more time on the road this summer, parents across the country are d

ATLANTA — AutoTrader.com, the ultimate automotive marketplace, is launching the Privacy Shield™ product nationwide after a successful year-long test pilot. Privacy Shield™ helps private sellers keep their personal contact information privat

Any time I break the light in the door of a dealership there is discussion on the topic of leadership. Common comments include: “I don’t know who will lead the group after I am gone”, “We cannot find good people who want to lead”, “My kid

Note: This is the first of a three-part series on a subject that needs more that a single column to do it justice, because women are critical to your success. There are thousands of intelligent and well-qualified women candidates out there that could