1 in 3 Identifiable Consumers Purchased Vehicles ATLANTA — One in three users of auto website chat, included in a recent Polk analysis commissioned by Contact At Once!, bought a vehicle after having an online conversation with a dealer. Contact

Paul de Vries will sell 1,200 new cars in 2012. He doesn’t have a new car franchise and he only employs nine employees. He has a limited marketing budget that is heavily focused on digital initiatives that include publishing a library of 150 videos

Top honorees to receive $50,000 grants and 2013 Nissan Altimas along with promotional support and advice FRANKLIN, Tenn. – A device enabling you to learn in your sleep and a low-cost system for improving health care in developing countries are

Research shows marketers must enhance mobile campaigns by giving users control SAN FRANCISCO – Tapjoy, a leading mobile advertising and publishing platform, today released “The Mobile In-App Marketing Opportunity” findings study, conducted by F

Mobile-Friendly Research Tools and Social Networking Gain Traction Among Vehicle Buyers PORTLAND, OR– According to a recent survey of online vehicle shoppers commissioned by Chrome Data, a leading provider of high-value vehicle content, applica

Industry Veteran Brings Deep Experience, Expertise to New Role   To advance its business goals, continue to build relations with industry partners and develop strategies that further the remarketing industry, Manheim named Jay Cadigan vice president

Improved styling, feature content have helped non-luxury models appeal to potential luxury customers, according to new GfK data New York, NY — High-end car makers have long relied on “near-entry” models to upsell standard car buyers into th

But Has Minimal Impact on Future Dealership Selection Mercedes-Benz Financial Services; Lincoln Automotive Financial Services; Volkswagen Credit; and Ford Credit Rank Highest in Their Respective Financing Segments WESTLAKE VILLAGE, Calif. — The

According to the Blue Book Market Report – November 2012, used-car values decline despite increased demand from dealers. Despite increased demand at auction from dealers in the Northeast, used-car values have declined steadily after a slight increa