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TrueCar Dealer Council Welcomes Six New Members
SANTA MONICA, CA – Six automotive dealers from around the U.S. have been named new members of the TrueCar Dealer Council, a 20-member advisory group comprised of automotive retailing experts. The TrueCar Dealer Council provides feedback and insight
Jun 6, 2013
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Reynolds and Reynolds Extends Agreement with Penske Automotive Group
DAYTON, OHIO – Reynolds and Reynolds announced today the company has extended its relationship with the Penske Automotive Group, Inc., to provide the Reynolds ERA® software suite to all Penske Automotive Group dealerships in the U.S. and Puerto Ri
Jun 6, 2013
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McLaren Automotive Uncovers New Digital Home Providing the Most Detailed Insight into the Brand Yet
Today marks the official launch of the new global brand website for McLaren Automotive. This digital initiative is aimed at offering unparalleled inside access to McLaren and introducing a new global audience to the iconic British brand. The new site
Jun 6, 2013
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Ford Motor Company U.S. Sales Up 14 Percent; Ford Fusion, Escape and New Lincoln MKZ Continue Record-Setting Pace
DEARBORN, MI – Ford Motor Company’s U.S. sales grew 14 percent in May, with cars up 9 percent, utilities up 15 percent and trucks up 18 percent. Retail sales increased 17 percent, marking the best May retail sales results since 2005. “Our fuel-
Jun 5, 2013
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Learn Effective Insights Using an Intricate AdWords Retargeting Process
Learn effective insights with this intricate AdWords retargeting process, according to Search Engine Watch. Retargeting used effectively is one of the most powerful tools in digital marketing, but it’s not without its wrinkles – which sometim
Jun 5, 2013
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Audi Unveils Redesigned AudiUSA.com for Enhanced Customer Experience
Audi of America launched a completely reimagined audiusa.com brand site that creates a far more immersive car shopping experience through a range of industry-leading new features. Among the many innovations built into the next-generation AudiUSA.com
Jun 5, 2013
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From Search Engine to Showroom
How PureCars helps dealers ‘win the click’ in a digital world The rise of the Internet and greater access to information has given birth to a new type of consumer. The age of consumers driving to multiple dealerships to look at a used car is fast
Jun 4, 2013
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Chrysler Group LLC Responds to NHTSA Recall Letter
Auburn Hills, Mich. – NHTSA (National Highway Traffic Safety Administration) has issued a recall request letter proposing that Chrysler Group recall the Jeep Grand Cherokee in model years 1993 to 2004 and the Jeep Liberty in model years 2002 to
Jun 4, 2013
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Hybrid Retention Closing The Gap Versus Sister Gas Models
The penetration of hybrid and plug-in cars is growing, but ever so slightly. The primary driver today is as much related to the CAFÉ standards causing manufacturers to step forward with these new products, as it is related to pure consumer interest
Jun 4, 2013