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Vehicles’ Technology Out of Sync with Drivers’ Devices
According to The Detroit News, vehicles’ technology is out of sync with drivers’ devices. Mechanically, the pickup is perfect. But the MyFord Touch communication and entertainment system constantly seizes up as Knox tries to make hands-fr
Jul 18, 2013
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7 Critical Website Redesign Considerations You Shouldn’t Overlook
7 critical website redesign considerations you shouldn’t overlook, according to Search Engine Watch. Planning a website redesign can be an extremely exciting process. You have a blank canvas to which you can easily add your own creativity and f
Jul 18, 2013
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Honda Makes Personalized Vines for Summer Clearance Campaign
According to Marketing Daily, Honda makes personalized Vines for summer clearance campaign. Vine has become a hot spot for marketers, including auto marketers, who are using the short-form video platform to tailor those endless-loop messages to short
Jul 17, 2013
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New Car Sales Outpacing the Struggling Economy
According to AGBeat, new car sales are outpacing the struggling economy. Automotive sales are at the highest point that they’ve been seen since the recession hit five years ago, and the housing and manufacturing industries are rebounding as well. B
Jul 17, 2013
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How to Write Content that Ranks High on Google
How to write content that ranks high on Google, from Ragan.com. Since its arrival on the online scene, search engine optimization (SEO) has put writers in a difficult position. Do you write for people or the search engine algorithms? Thankfully, we n
Jul 17, 2013
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Cobalt Achieves IAB Certification for Automotive’s First Hyper-local Advertising Platform
Cobalt, a business unit of ADP Dealer Services, Inc. and the global leader in digital solutions for automotive manufacturers and their dealer networks, today announced it has joined the Interactive Advertising Bureau (IAB) and has completed certifica
Jul 17, 2013
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Proof that the Internet is an Important Source for Car Buyers
Proof that the internet is an important source for car buyers, from The Dealer Geek. Car buyers are spending less time online shopping for a car than they did 2 years ago according to a study conducted by Autotrader.com and Polk. The original study w
Jul 16, 2013
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CAR-Research XRM Helps Auto Dealers Sell UnSold Customers with Showroom WatchDog™
CAR-Research XRM, a single-source CRM solution uniquely branded as; “XRM, Extreme CRM”, today announced the launch of Showroom WatchDog a powerful service that helps auto dealers sell their unsold customers. Showroom WatchDog uses CAR-Research
Jul 16, 2013
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2013: The Year of the Pickup Truck – How Long Will the Momentum Continue?
Last year was the year of the mid-size sedan. With five of the top seven automakers in the U.S. introducing fresh redesigns, America’s most popular auto segment became even bigger. Overall in 2012, mid-size car sales were 22 percent higher than the
Jul 16, 2013