2014 Motor Trend Car of the Year: Cadillac CTS By most calendars, a decade isn’t a long time in the grand scheme of things — except on the automotive calendar, where it is nearly an eternity. Aside from some extreme cases, a decade encomp

The single most important website metric, according to Entrepreneur. Since Google Analytics was made available for free in 2005, marketers, media experts and everyone in between has struggled to make sense of the various metrics it records–page

GrooveCar, the national credit union auto buying resource based here has launched its enhanced mobile website providing consumers and credit unions “on the go” access to more than 1-million vehicles nationwide and customized credit union automoti

From Search Engine Watch, using hashtags in social media and search. By now everyone has seen or heard hashtags used. Yes, I said ‘heard’ because hashtags have now infiltrated contemporary culture and advertising campaigns. One blogger re

General Motors to offer benefits to all gay married employees, according to Huffington Post. General Motors made a groundbreaking policy change this week and announced that the company would extend marriage benefits to the spouses of same-sex employe

Interactive 360 has realigned a significant portion of both their human and technological resources to their new Drive360®CRM system. This is in response to an overwhelmingly positive response to the Drive360®CRM debut at the 15th Annual Digital De

5 Facebook ad features you should be using NOW, according to Search Engine Watch. Facebook HQ has been busy tinkering with the ads platform to make improvements that provide Facebook advertisers more control, more organization, and streamlined ad cre

Men vs. women: 28 surprising marketing facts, according to iMediaConnection. For digital marketers, understanding the differences between how men and women shop, browse, and engage online is a no brainer. And although the gender lines are blurring, t

Auto Point, Inc., the pioneer of Ownership Lifecycle Services for the automotive industry, today announced results for their October “Lost Souls” campaign.” Auto Point automotive dealership clients recovered over $2.4M in customer sales that wo