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Digital Dealer

Insights

Dealer Magazine December 2019

For Sustainable Profit – Build a Purchasing Department

By Doug Austin, Founder & President, StrategicSource, Inc. 95 percent of auto dealerships in the U.S. and Canada are decentralized…

Leadership December 2
Dealer Magazine December 2019

Get a Jump On Making It a Great New Year

By Chuck Barker, President & Founder, Impact Marketing & Consulting Group Begin, start, commence, institute, inaugurate, initiate. Something’s refreshing…

Leadership December 2
Dealer Magazine December 2019

Elevate Your Year-End Sales Event with Immersive Instagram & Facebook Stories

By Bob Lanham, Head of Automotive Retail, Facebook Digital marketing campaigns can be difficult to manage – especially during…

Marketing December 2
Dealer Magazine December 2019

A Case for an Efficient 2020 Dealership Advertising Budget

By Melanie Borden, VP of Marketing, Celebrity Motor Cars The end of the calendar year is upon us! 2019 holiday…

Marketing December 2
Dealer Magazine December 2019

The Power of Used Car Marketing

By Jim Boldebook, Founder, CBC Automotive Marketing This is the fourth article I’ve written in two years on the importance…

Marketing December 2
Dealer Magazine December 2019

Four Keys to Build a Better YOU

By Dave Anderson, President, LearnToLead As a leader, you should never let a focus and commitment to improve…

Leadership December 2
Dealer Magazine December 2019

Five Tips to Improve the Sales to Service Handoff

By Scot Eisenfelder, CEO, Affinitiv With fixed ops departments shouldering more of the profitability burden in dealerships, the ability…

Press Releases December 2
Dealer Magazine December 2019

9 Areas That Build Value in Your Dealership

By Kendall Rawls, Director of Development, The Rawls Group The new year brings change, and with change comes uncertainties –…

Leadership December 2
Dealer Magazine December 2019

From Speculating to Selling: Overcoming Sales Challenges with Technology

By Chase Abbott, VP of Sales, VinSolutions, Dealer.com & Digital Retailing Cox Automotive Inc. It has been more than a…

Leadership December 2