How can you create more profits out of your parts inventory using online channels? Dealers, managers and principals need to gain the insights into how to build a strategy for selling parts online, what parts are in demand, how to get the best price for your parts and easy ways to upload, list and manage online inventory. There is strong online demand for auto parts, especially OEM-branded, used, recycled, refurbished and rare parts; it’s the supply that’s been lacking. Demand is expected to reach $8.6 billion by 2014. It’s important for dealerships to invest now in their online parts program as the average age of a car spills over the 10-year mark, according to NADA. Clayton Stanfield is sharing his expertise with you.
What will you learn and what action items will you take back to the dealership?
1. How the online parts and accessories market is evolving.
2. What are the first steps to get your dealership involved?
3. What tools are available to help?
4. How to extend your daily business practices into your new online sales channel.
5. How to constantly improve year over year.
Clayton Stanfield has been the senior manager of dealer training at eBay Motor for four years. He oversees all training and industry outreach programs for eBay Motors. This includes speaking at industry events, running eBay Motors Training events and management of our Internet Sales Manager Certification Program.
Prior to his experience at eBay Motors, Stanfield worked for five years as a consultant in the auto industry building and training Internet departments and business development centers. It was during his college years that he first entered the industry selling cars for a dealership in Sacramento, California. Clayton has a bachelor’s degree in business management and is graduating with his MBA from Pepperdine University in August 2011.
An 11th Digital Dealer® Conference & Exposition Featured Speaker: Clayton Stanfield — Selling Parts and Accessories in 2012 and Beyond: Learn how to turn your parts and accessories department into an online revenue generating powerhouse.
We’re building out the agenda, selecting speakers and topics for more than 90 sessions that are laser-focused on all things digital – Your Best Bet for Success! www.DigitalDealerConference.com
