Wiklem to present current and future uses of virtual reality technology in the auto industry
LONG BEACH, CA.—(July 26, 2016)- izmocars, the leading producer of interactive media for the automotive industry, has announced Brian Wiklem, Director of izmofx, has been selected as a speaker for the Digital Dealer 21 Conference and Exposition in Las Vegas, August 8-10, 2016.
In his session titled, “The Virtual Showroom: How VR Shortens the Sales Funnel” Brian will take attendees through the next big wave in showroom technology – virtual reality (VR). Through immersive experiences that enable the prospect to get a hands-on feel for the vehicle, virtual reality has the potential to move buyers down the sales funnel considerably faster than any other tool available.
Wiklem will share the current advances within VR and how the technology is being used today by OEMs, dealers and consumers. He’ll also share where VR is going in the future and how dealerships can ready their showrooms for this next big industry disruptor.
Attendees will leave Brian’s presentation with the following:
- Knowledge of how dealerships and manufacturers are using VR today to push consumers down the sales funnel
- Future plans for VR and how it will affect shoppers in the not too distant future
- What lies ahead for truly immersive virtual reality techniques
An executive veteran of the video gaming industry for more than two decades, Wiklem brings a wealth of experience in publishing knowledge, operational expertise, and a passion for gaming to his role. At izmocars, he is busy producing izmofx, a complete computer graphics (CG) product line, and izmotion, featuring innovative video capabilities, moving izmocars into the future and redefining how vehicles are sold world-wide.
For more information about izmocars and its virtual reality solutions, visit www.izmocars.com.
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izmocars provides automotive retail solutions for dealerships worldwide, while its content division, izmomedia, is the largest global producer of interactive media content for the automotive industry. izmocars solutions include Digital Sales Platforms for Dealers, CRM and Lead Management Systems, and Online Marketing Services. izmocars is headquartered in San Francisco with offices in Long Beach, Brussels, Paris and Bangalore.