Facebook is the fastest growing marketplace in your community. Fifty million current and future car buyers share their ‘Likes’ with each other every day. When the goal for your store is to be “liked” by hundreds or even thousands of enthusiastic fans, how do you get them? What are the proven ways to get engaged and motivated fans on your Facebook page? Recent changes by Facebook make quality content the primary way to obtain fans. Kathi Kruse is sharing her expertise.
What action items will you take back to the dealership?
1. How to actively manage and integrate Facebook relationships into your stores’ operation.
2. Why ‘buy-in’ from managers and staff matters.
3. Why gaming the system won’t work.
4. How to engage genuine fans to generate leads.
Kathi Kruse is an automotive social media expert, blogger, coach, author and founder of Kruse Control, Inc. Born in the heart of Los Angeles to a family of “car people”, her passion for the car business spans a 30-year career managing successful dealerships in Southern California. Krusei is co-author of the book “Next Up – Essential Social Media Strategies for Auto Dealerships”. Her Kruse Control blog is the leading automotive social media blog in the U.S.
An 11th Digital Dealer® Conference & Exposition Featured Speaker: Kathi Kruse — More Facebook Fans Equals More Cars Sold: Seven ways to attract visitors, build genuine fans and generate leads.
We’re building out the agenda, selecting speakers and topics for more than 70 sessions that are laser-focused on all things digital – Your Best Bet for Success! www.DigitalDealerConference.com
