CLEARWATER, FL – April 1, 2016 – Calling the latest development to its CAR-Research XRM platform a “supercharged email marketing solution,” AutoLoop, LLC, the leading provider of auto industry marketing and customer relationship management solutions, announced today that it will introduce the all-new Advanced Marketing Module during the NADA Convention & Expo at the Las Vegas Convention Center from March 31 – April 3 at Booth #2957C.

The Advanced Marketing Module takes the customizable email communications and campaigns that already enrich XRM communications to yet another level, incorporating state-of-the-art technology to increase speed, efficiency—and ultimately, dealer revenue.

“XRM’s features are already some of the most robust on the market—and they completely integrate with business processes at every stage of the customer lifecycle,” said Graham Annett, AutoLoop Vice President of Marketing. “The recently enhanced marketing module, full integration with our Quote™ equity mining solution and proven-effective call center services have transformed XRM into much more than a CRM: essentially, you’re getting an all-in-one, single-source platform for sales and service profitability.”

The Advanced Marketing Module provides an expanded gallery of new, professionally designed templates that are programmed to display optimally on whatever device the customer is using: computer, tablet or phone. Greater in-depth tracking and reports deliver more effective—and more measurable—customer communications. Strengthened integration with Quote pinpoints, targets and engages a dealer’s best prospects even faster with its comprehensive in-drive equity mining. And available call center services increase the potency of marketing messages or other customer communications.

XRM is also totally integrated with the AutoLoop Customer Engagement Suite, the industry’s only true complete end-to-end single-vendor marketing and engagement solution for improving operations efficiency and driving dealer revenue. The Suite’s full product integration allows dealers to seamlessly access, manage and customize program modules, ensuring a streamlined workflow and eliminating the need for multiple products from various vendors.

NADA attendees can check out the new Advanced Marketing Module and experience the entire AutoLoop Engagement Suite firsthand by visiting Booth #2957C at the 2016 NADA Convention and Exposition, March 31 – April 3, at the Las Vegas Convention Center. More information is also available by calling 877-850-2010 or visiting AutoLoop.com.

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