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Dealer Management | Dealer/GM News
July 15, 2015

Reputation Management Need to Know

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Dealer Management | Dealer/GM News
July 15, 2015

Reputation Management Need to Know

Solid management of your reputation can result in real business growth. Word of mouth means everything in the business world, and having a great reputation can really impact that word of mouth in a positive way. You will also want to protect your reputation. Keep reading to educate yourself on how to improve your business reputation.

To enhance your reputation, follow through with the customers to be sure they’re satisfied. This is particularly true if your business is larger. Your customers want to feel they are important to you. Implement automated systems that will help you check in with them. Make sure you ask them to report in on their recent purchase experiences as well.

Keep up-to-date with any news or information about your service or product. This ensures that you are up to date and looking out for your customers best interests. Take a few minutes each day to run an online search to get the newest facts about the industry you’re in.

Watch your online presence. You never can tell when a company might get a negative result on search engines from a dissatisfied client or a person who simply doesn’t like you — or your company. Monitoring search results yourself will help keep you on top of the situation and thus able to put out little fires as they pop up. Try to do this a couple of times per month.

Be certain that your firm’s social medial presence is carefully managed. They say a lot about your business. Though injecting some personality is a good thing at times, you should avoid going overboard.

If you have employees, treat them well. Many people do not take this as seriously as they should, and there can be serious consequences. When people think your company treats employees poorly, your reputation can suffer.

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