Auto Retail News

Five reasons marketers should be customer-centric, according to Marketing Profs. What is customer-centricity? And why does it matter? Customer-centricity is a marketing strategy with the primary goal of acquiring high-value customers and maximizing t

Dealers can appraise, stock, buy and sell automotive inventory with other dealers while on the go with the new DealerMatch Android app. The Android app complements the DealerMatch website and iOS app, enabling DealerMatch to bring direct access to th

How to use the Google Analytics event tracking report, according to Search Engine Watch. The majority of reports in Google Analytics are made up of data that is automatically collected with the basic Google Analytics code on your website. There are a

Tesla wants to share it’s technology, according to The Wall Street Journal. Luxury electric car maker Tesla’s recent announcement that it is willing to share technology with other companies has elicited positive reactions from competitors, in

Seven small online-conversion details that make a big difference, according to Marketing Profs.  Building and growing a brand online takes skill and an eye for detail. Often, people think the more grandiose the idea for improving their website, the

The 7 keys to inspiring millennials at work, according to Entrepreneur. The corporate world shaped by Baby Boomers is fast-changing as they retire in droves, and the new generation will not accept Office Space as a workplace reality. Few were in the

In May 2014, subscribers to JVTN®, Joe Verde’s automotive online sales training network, have reached a milestone by completing more than 9,000,000 sales training chapters. Since 1985, Joe Verde Sales & Management Training Inc. has developed h

OSHA stipulates that you must have a first aid kit on-site at your dealership, but what do you need in it? Federal OSHA Standard 1910.151(b) states that “Adequate first aid supplies shall be readily available.” In essence, this rule means

Build your paint department revenues by cutting costs, according to Search Auto Parts. In 2011, O’Rielly Collision Center, in Tucson, Ariz., was named ABRN’s Top Shop of the year. In the previous two years, the shop was named in the top 1