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Prioritize Your Collision Repair Marketing Strategies

Prioritize your collision repair marketing strategies, according to Stratosphere Studio. At Stratosphere Studio, we work with many auto body shops, so we’ve met numerous shop owners who have reached their wits’ ends when it comes to marketing. To
Apr 28, 2014
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Black Book Announces Partnership with Cars.com, Provides Vehicle Valuation Services

Black Book, a division of Hearst Business Media Corporation that provides new- and used-vehicle valuation services, custom data licensing solutions, as well as lender origination and risk analysis, has partnered with Chicago-based Cars.com to become
Apr 28, 2014
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Train and Retain: How to Attract and Motivate a Capable Staff

How to attract and motivate a capable staff, from Entrepreneur. For small business owners today, it seems harder than ever to find young employees with a solid work ethic who know how to deal with customers. I hear from my clients that the employees
Apr 28, 2014
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Manufacturers brace for the used-car flood

Manufacturers brace for the used-car flood, according to Automotive News. The used-vehicle inventory drought is almost over. This year, according to Manheim projections, about 2.1 million off-lease vehicles will return to the market, up from 1.7 mill
Apr 25, 2014
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14 Credit Unions to Participate in Nonprime Pilot Program

The National Credit Union Foundation (NCUF), in partnership with Filene Research Institute, announced that 14 credit unions across the country are participating the product incubator for Non-Prime Auto Loans. Non-Prime Auto Loans, an NCUF product, is
Apr 25, 2014
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Auto dealer pleads guilty to fraud

Auto dealer pleads guilty to fraud, according to Rochester Business Journal. A former auto dealer who used the same vehicles to obtain financing from two different lenders has pled guilty to wire fraud. David Hoffman, 40, briefly ran a local auto dea
Apr 25, 2014
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Subprime auto lenders exercising caution: Moody’s

Subprime auto lenders exercising caution, according to CNBC. U.S. auto sales got off to a slow start this year, and though they showed a modest rebound in March, industry analysts are questioning whether 2014 will see a recovery in the American car m
Apr 25, 2014
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CarOffer™ Breaks Ground In The Automotive Industry Launching The First-Ever Smartphone Application Giving Dealers The Ability To Buy Directly From Consumers

CarOffer™, launched in Dallas, Texas by industry entrepreneur Bruce Thompson, went live across the country on Thursday, April 17th with the industry’s first-ever smartphone centric tool. The user-friendly app, employing the latest mobile technolo
Apr 25, 2014
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Make Hidden Persuaders Work for You: Aroma, Music, Color, Font

Make hidden persuaders work for you, from Marketing Profs. Hidden persuaders influence what products are bought and how customers rate the shopping experience. They include aromas that increase spending, music that boosts profits, colors that enhance
Apr 24, 2014