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Auto Leasing Rates Back At Pre-Recession Levels
Auto leasing rates back at pre-recession levels, according to Benzinga. Auto leasing, once considered the realm of status-conscious drivers and people who need a new ride every three or so years, is making a comeback among U.S. consumers. Bloomberg N
Jul 23, 2014
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Automotive Companies Need to Invest in Social Media Now
Automotive companies need to invest in social media now, according to Business 2 Community. The automotive industry is usually ahead of the curve when it comes to almost everything. From tech innovation to advancements in design, car companies lead t
Jul 23, 2014
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Facebook’s Direct Response Program: Answer to our prayers?
Whether you’re spiritual, religious, or none of the above, Facebook is finally giving us what we want. For years now we’ve been asking the bottom line question of being able to sell cars through Likes and other engagement metrics via Social Netwo
Jul 23, 2014
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5 Easy Steps to Mitigating Data Risk
If you knew your Dealer Management System (DMS) was going to be attacked and that your company would be on the brink of a data breach, would you change your data risk plan? Would you even know where to begin fortifying your plan to protect your com
Jul 23, 2014
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What Makes Them Click?
The next generation of used car shoppers is upon us. Is your dealership ready to speak their language? As Millennials continue to become a larger segment of the used car buying public, it is vital that you understand how they interact with your inven
Jul 23, 2014
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Learn the Math to Ramp Up Your Customer Value
Here’s something most dealers have experienced: Your customer service retention metrics show a healthy increase, while your service revenue stays the same or even drops. How can retention metrics improve and revenue not? Well, it’s not your imagi
Jul 23, 2014
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Company Expands Online Accident Report Coverage
Carfax today announced that automobile accident reports from police departments across the U.S. now are accessible through its accident reports service, Crashdocs.org. Insurers, lawyers and other interested parties can order accident reports from all
Jul 23, 2014
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Auto industry continues to grapple with challenges of cyber threats
Auto industry continues to grapple with challenges of cyber threats, according to AutoBlog. A telephone is not a telephone. It’s a computer that makes phone calls. A refrigerator is not a refrigerator. It’s a computer that keeps food cold
Jul 23, 2014
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10 Changes to the Facebook Page Layout: What Marketers Need to Know
10 changes to the Facebook page layout, from Social Media Examiner. Have you noticed some big changes in your Facebook Page layout? Do you know where to find everything? Earlier this year, Facebook announced a new design for Facebook Pages. It took a
Jul 23, 2014