Auto Retail News

Auto Dealers Report Targeted Direct Mail Marketing Campaigns Are Most Cost- and Time-Efficient Way to Retain Customers, from U.S. News. New Study of Over 200 US Dealerships, by Prospect Vision, Reveals Direct Mail Campaigns Deliver Dramatic Conversio

On Thursday, January 22, the American Council for an Energy-Efficient Economy (ACEEE) will announce this year’s “Greenest” and “Meanest” vehicles, along with environmental scorings of all model year 2015 cars and trucks

Consumers can now view their service invoice and ‘tap to pay’ instantly when the mobile app alerts them that their car is ready from service New study shows that consumers are embracing dealership mobile apps and want mobile payment functionality

Studio City, CA, January 14, 2015 – Toco Warranty Corp., a company dedicated to selling vehicle service contracts directly to consumers, has just released new resources  offering suggestions to help drivers prepare for snow covered roadways and

5 ways the auto industry let consumers down in 2014, from Consumer Reports. Bad behavior from automakers and dealers We’re excited for the year ahead in cars. New drivetrains, designs, and technologies make every new year more exciting than the las

Cleveland Honda dealers blaze trail with regional ad tactics, from Automotive News. When American Honda Motor Co. decided 18 months ago to fund marketing for regional dealer associations, members of the Northern Ohio Honda Dealers wanted to do more t

GM to use GM Financial for subsidized leases, from MarketWatch. General Motors Co. plans to use its GM Financial lending arm as the exclusive provider of subsidized leases in the U.S., a move that could help boost earnings while significantly increas

Auto dealers, experts say 2015 car purchases will slow slightly but won’t grind to halt, from The Blade. The auto industry’s glimmering rise is expected to continue in 2015, though not quite with the same white-hot intensity of the last few years

First-of-Kind Service Changes the Wholesale Game HOUSTON, TX–(Marketwired – January 14, 2015) – CARPHORIA, an innovator in the auto services industry that is driving change in how cars are bought and sold, today announced an expans