Auto Retail News

Tips to help manage the spring service rush, from Dealernews.com. SEO seems like a solitary endeavor to many people. After all, most companies have one person or one small team dedicated to producing content, making onsite tweaks, and building extern

Tips to help manage the spring service rush, from USA Today. Three out of four drivers polled worldwide say they would consider buying their car entirely online, a new survey finds. Already, 80% of drivers surveyed in eight countries say they are usi

Norilsk Sees Nickel in Cars Tripling as Tesla Drives Sales, from Bloomberg Business. Nickel demand from the auto industry is set to rise as much as threefold in five years as output of electric and hybrid cars gathers pace, according to Russia’s la

salesforce.com (CRM) Announces Launch of Next-Gen Sales Cloud B2B Marketing Automation, from StreetInsider.com. salesforce.com (NYSE: CRM) launched the next generation of Sales Cloud B2B marketing automation. Powered by Salesforce Pardot, the new In

How to Keep Your Digital Marketing Organized and Vendors Held Accountable, from Driving Sales. As we work with more and more dealers, we’re starting to see some trends in the way that digital marketing is being handled. In some cases, dealers a

What Sources Car Shoppers Trust Most, from Auto Remarketing. NEW YORK – Marketing platform Crowdtap recently conducted a survey of roughly 500 male and female car buyers to get a glimpse at what shoppers think about reviews and social media as

8 Steps to Social Selling, from Small Business Trends. You’ve built up your Facebook likes and Twitter followers. You’ve been circled on Google+ and you’ve got people following your pin boards on Pinterest. You’re building relationships and e

Social Media Marketing: Facebook is Not Enough, from Dealer Marketing. Let’s face it—just about everyone is on Facebook. In just one decade, Facebook transformed itself from an online college directory into a major content and advertising platfor

Keeping Your Dealership’s Social Media Secure, from Automotive Digital Marketing. Would you give one of your employee’s full ownership of your dealership website?  Your television or radio spots? Or your billboard? Most likely, you answered