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Lights, Camera, Action; Your Video Podcast is On!

This is the year of Video Marketing. By 2017, video will account for 69% of all consumer Internet traffic, according to Cisco. Video is the ideal way to share the rallying cry of how your dealership developed,
Jul 28, 2016
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Dominate Your Market by Combining SEO & SEM

One of the biggest missed opportunities for dealers is this division that has entered the digital marketing conversation that there is some kind of competition between SEO and SEM. So often
Jul 28, 2016
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Virtual Reality: The Newest Customer Experience Coming Your Way

Buckle up for the newest auto industry technological innovation. One that has the potential to move buyers down the sales funnel considerably faster than any other tool available. What is it? Virtual reality.
Jul 28, 2016
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Top 5 Ways Automotive Dealers Can Change Their Marketing Approach to Improve Customer Engagement in a Digital World

Today, consumers expect a 360-degree experience when it comes to shopping for a car, and engagement is critical at every stage of a customer’s lifecycle. But syncing the online and offline
Jul 28, 2016
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The 5 Stages of Customer Engagement and How to Optimize Each One

Auto dealers shouldn’t treat an auto purchase as a one-and-done transaction. There is a lifecycle to consider, and to stay competitive, dealers require the right arsenal of tactics and tools that will
Jul 28, 2016
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Autobytel Launches Latest Video Education Series to Help Dealers Improve Customer Service and Increase Car Sales

Autobytel Inc. (Nasdaq:ABTL), a leading provider of online automotive services connecting consumers with dealers, today announced it has launched the fifth installment
Jul 28, 2016
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Used Car Market Insights – Week of July 26, 2016

This week’s Black Book Market Insights report spotlights the Full-Size Pickups segment, which has shown just a slight depreciation curve over the last 16 weeks. What’s interesting here is that a year
Jul 27, 2016
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Work On Yourself Wednesday : What’s In It For You? [VIDEO]

What's in it for you to take the action with the customer? What's in it for you to improve your income? What's in it for you to make things happen every day at your job?
Jul 27, 2016
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Innovative New Epoxy Topcoat from CFI Resists Yellowing

Coatings for Industry has introduced an innovative new high performance floor topcoat that resists yellowing over the long term, solving a problem that has long plagued conventional epoxy coatings.
Jul 27, 2016