Auto Retail News

Customer loyalty is something every business needs and desires. Some companies are spectacular at accomplishing it, while others struggle.

LinkedIn is making moves to be one of the largest social media platforms for professionals. The shift is growing toward more members who are looking for freelance work and members who

Think about the value propositions most dealerships present to consumers. Free car washes, fast transactions, oil changes, low prices, etc. They’re all so similar that, in reality, they cease

Spireon Inc., the leading provider of GPS-based vehicle telematics and Business Intelligence solutions with over 3 million active subscribers, today announced that Spireon SkyLink

The automotive industry is no stranger to advertising. Auto dealers, in particular, tend to allocate sizeable portions of their marketing budget to ad buys. With the rise of digital platforms and

The automotive industry is no stranger to advertising. Auto dealers, in particular, tend to allocate sizeable portions of their marketing budget to ad buys. With the rise of digital platforms and

My first Retail management gig came in the mid-1970’s when, as a frustrated Zone Manager for Renault, one of my dealers offered me a piece of his business if I would come in to help

Street Toyota salesman Nick Schuman has found a way to catch Pokemon and customers at the same time. While Schuman was on the Street Toyota lot tracking down the fictional creatures

Most new vehicle dealerships have a robust marketing plan that commonly exceeds their co-op matching from their manufacturer. They spend aggressively to tell and re-tell consumers