Auto Retail News

Loyalty programs are nothing new to retail. In the beginning, most consisted of simple punch cards or other basic means of tracking customer transactions. As technology improved,

The New York Times reported in June that banks are moving away from traditional passwords to the next generation of protecting customer information and data security: biometrics.

The past eight years since the recession have put automotive manufacturers and retailers to the test. Overall, they passed with flying colors.

In the New “Golden Age” for Automotive...Where Are the New Frontiers for Dealership Profits? The Boston Consulting Group published a bullish

Long gone are the days of guessing what your audience is interested in. The past few years have resulted in new technologies that let marketers expand their reach and learn more

Think of your automotive company right now. What sets it apart from the competition? Do you offer superior service? Have better deals? What is it that makes you different?

Improving, protecting and promoting your company’s online reputation is no longer just “something I should work on.” The latest statistics and trends show that 90% of consumers read online

In the past, customers were willing to bring their vehicle into a service department and wait patiently. However, with the rise of convenience and the promise of speed in the form of

Social media marketing is growing every day as a result of increasing consumer activity across social platforms. Currently, 90% of young adults aged 18 to 29 use social media