Auto Retail News

One of the hardest positions to hire for, train and keep in an Automotive Dealership is a Digital Marketing Manager. Owners spend thousands and in many cases hundreds of thousands of dollars on digital marketing products yet they struggle to have som

Jasen Rice explains what the key driver to the success of your inventory is in this Lot Party Show Quick Tip.

Fighting to stay awake in your sales meetings? In this Freebie Friday quick tip, ELEAD1ONE Partner Bill Wittenmyer explains why we should rethink spending time in sales meetings instead of executing.

When social media marketing burst on the scene nearly a decade ago, just about every dealership immediately piled onto the bandwagon. We didn’t all know exactly what we were doing; we just knew we had to do it because everyone else was doing it

The gift was made possible by the generous donation of a 2017 Harley-Davidson Sportster 883N Motorcycle, compliments of ADESA and TradeRev Boca Raton, FL – October 6, 2017 – Digital Dealer is proud to announce its second Charity Auction, held on

"Consumer Experience” has become a junk drawer term. It seems like every vendor with a shiny new widget to sell is claiming that it has an impact on the consumer experience.

October 5, 2017 – The announcement of the proposed repeal of the federal estate tax and the GST tax could provide an immediate opportunity for those that want to take advantage before the next presidential change. For business owners and high n

A Ford dealership has a world-class tire display in their service lane. It is an absolutely state-of-the-art setup with slick LED lighting and an uncluttered design. It must have cost the dealer several thousand dollars to install. The only issue is

Last year was a record year for recalls; over 50 million vehicles had recalls with over 900 different campaigns. This was the third year in a row that recalls topped 50 million vehicles. Recalls can be good business for dealers if they handle them pr