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ELEAD1ONE Inbound Call Center Delivers 70 Percent Service Appointment Set Rate for Gettel Automotive Group
Atlanta, GA – October 23, 2017 – ELEAD1ONE announced today that its inbound call center service delivers a 70 percent appointment set rate for Florida-based Gettel Automotive Group. Of an average 7,200 inbound calls to the group’s 22 st
Oct 23, 2017
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Why Conventional Marketing Techniques No Longer Work
myKaarma CEO/Founder Ujj Nath explains why conventional marketing techniques are not working to engage consumers any longer.
Oct 23, 2017
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For Vehicle Service, Luxury is Different!
I’ve had the privilege of working with several leading luxury brands including BMW, Lexus, Porsche, Maserati and Rolls Royce. From these experiences, I have learned to adjust owner communications to meet the unique needs of these brands and custo
Oct 23, 2017
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Is Selling a Car More Important than Preserving a Life?
The Future of Used Car Recalls A recent Automotive News report states that one in four vehicles for sale by CarMax has a safety recall that need to be fixed. A separate report by consumer advocate group the Center for Auto Safety places it at 27 perc
Oct 20, 2017
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Freebie Friday: You’re Paid to Play, Not to Watch
Sales isn’t a spectator sport! In this Freebie Friday quick tip, ELEAD1ONE Partner Bill Wittenmyer shares the importance of getting in the game and taking control of your destiny – and your paycheck!
Oct 20, 2017
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How to Set Up an Effective Text Messaging Strategy for Your Dealership
The way that consumers research, find, and engage with dealerships has changed significantly in recent years. In the past, dealers would buy newspaper and radio ads, put up a billboard, get listed in the Yellow Pages, and wait for customers to call o
Oct 19, 2017
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Jumpstart Automotive Media Path to Purchase Report: Full-Size Luxury Sedans See Shopper Interest Increase; New Lexus LS & Nissan Frontier Drive Additional Interest
San Francisco, CA—October 19, 2017 – Jumpstart Automotive Media, a leading media, insights, and marketing solutions company, today released its monthly share of shopper interest data. The report reveals that shoppers are showing more interest in
Oct 19, 2017
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Are You Throwing Customers Away Due to Lack of Communication Channels?
I was recently in need of a moving company. There was one in my community that had done such a great job of branding and building consumer awareness that I decided to give them first shot at my business. I WANTED to do business with them because of t
Oct 19, 2017
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Looking to Boost Profit Margins? Might Be Time to Consider Your Own Branded F&I Products
2017 has been an interesting year for both franchise and independent auto dealers. After several years of increasing sales following the recession, the pace of sales saw a plateau in 2016 and some projections have 2017 sales even slowing slightly com
Oct 19, 2017