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LEASE CREDIT APPROVAL RATES DIP TO BEGIN 2018
Higher-Than-Average Number of Lease Shoppers Continued To Search for Luxury Leases Into January and Past the Holiday Promotions CINCINNATI, OHIO (February 12, 2018) – Swapalease.com, the nation’s largest car lease marketplace, reports car lease c
Feb 12, 2018
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What the Hospitality Industry Can Teach Us About Dealerships of the Future
Life used to be simple. People would stay in a hotel when they needed somewhere to rest their weary head while traveling. As long as a room had a comfortable bed, working air conditioning, and a television, it was good to go. Now, people expect more.
Feb 12, 2018
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3 Key Metrics for New Car Success in 2018
I recently came across an article that may provide a glimmer of hope for franchise dealers: “Hitting rock bottom is the BEST thing that can ever happen to you.” It certainly seems like we’ve hit rock bottom if you look at new vehicle profits. N
Feb 12, 2018
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10 Reasons Every Dealership Needs a Written Content Strategy
If you’re a dealership marketer, chances are you’ve heard a lot about content marketing. Well, be prepared because it’s going to be even more important in 2018. The term “content marketing” covers a lot of territory with
Feb 12, 2018
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5 Reasons Car Dealers Should Be Concerned with Fraud
Here in the U.S., fraud is on the rise in a big way. Massive data breaches, like the Equifax breach, have given criminal fraudsters access to more information to defraud consumers and businesses. That is why we can expect more fraud perpetrated and m
Feb 12, 2018
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EPA Administrator Scott Pruitt: Growing Business and Protecting the Environment
“What is true environmentalism? The Obama administration told us you can’t be about jobs and growth and protect the environment. I simply reject that! We can do both,” according to Scott Pruitt, Administrator of the US Environmental Protection
Feb 12, 2018
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Don’t Let Your People PRACTICE on REAL Customers!
We have all heard that saying “Practice makes perfect.” Well, I am here to tell you that is a straight lie. Practice does NOT make “perfect.” If you are practicing the wrong things, then you are not becoming perfect, you are only ingraining w
Feb 12, 2018
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Payplan? I Donno It – I Just Get A Check Dude
As you would probably surmise, I get called in often when departments are losing money – usually big dough. The onset of a typical rebuild is launched by examining personnel expenses, which as you well know constitute the largest one group of exp
Feb 12, 2018
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Interview with Toni Anne Fardette of Atlantic Auto Group
Toni Anne Fardette is the Director of Business Development for the Atlantic Auto Group ($1.1 Billion Dealer Group) in Long Island, New York. Atlantic brands include Lexus, Audi, Hyundai, Toyota, Honda, Ford, Lincoln, Nissan, Volkswagen, Chevrolet,
Feb 12, 2018