Auto Retail News

Content marketing has become somewhat of a buzzword recently. With developing technology and the Internet taking over our lives, PR and marketing terms constantly develop and shift in meaning. So, I thought a little primer on content marketing might

Have you ever noticed that it’s easier to get people to do something for you after you’ve done something for them? Social psychologists call this the “Law of Reciprocity” and, in a nutshell, the theory is that when we do something for others,

“I wish I had the time to train. I know what I need to do to help my team, but I am getting pulled in so many directions. Just when I feel like I have time, a problem comes up and off I go. I never seem to get training completed so my team never [&

What are the two most powerful words both personally and professionally? ELEAD1ONE Partner Bill Wittemyer talks about the power of “I CAN!” in this #FreebieFriday.

Portland, OR (Feb 15, 2018) – Complí, the automotive leader in workforce compliance and regulatory solutions, has unveiled a new resource to help dealerships uncover the harassment risks in their own dealership through a free risk calculator. Orga

January 1 saw the enactment of Tennessee House Bill 141, to the collective groan of consumers. In a nutshell, this new law prevents consumers from suing car dealers if they purchase a used vehicle with an open safety recall, as long as it was disclos

Video marketing is becoming more important as consumers increasingly choose this medium over others. That’s exactly why almost every platform has shifted to a video-centric algorithm. I’ve spoken many times about the types of video a dealership s

Integrates Powerful Suite of Digital Dealer Solutions to Leading Online Marketplace Accelerates Cars.com’s Strategic Plan and Adds Significant Revenue, Adjusted EBITDA in 2018 Company Provides Preliminary 2017 Results and 2018 Outlook Conference Ch

VX Enhancements drastically reduce auto dealers’ “cost to sell” while increasing margins by identifying and communicating with customers likely to purchase in the next 120 days DALLAS, TX, February 14, 2018,  — Pearl Technology Holdings, LLC