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Auto Subscriptions: Winning the Present While Preparing for the Future
There’s a lot of buzz around subscriptions as a new ownership model, with various industry pundits forecasting major disruptions for dealers. I see things differently. I believe there are several major barriers to subscription growth for non-dealer
Aug 17, 2018
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Profit By Action Quick Tip: Correct Invoice Presentation
Greg Ternoway discusses the best practices for presenting an invoice to a service customer.
Aug 17, 2018
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SWAPALEASE.COM RELEASES LEASE TRENDS REPORT FOR SECOND QUARTER
Search Traffic on Secondary Market Jumps; Shoppers Seeking Alternate Options From Fewer OEM Incentive Offers CINCINNATI, OHIO (August 16, 2018) – Swapalease.com, the nation’s largest car lease marketplace, announced today its latest lease trends
Aug 16, 2018
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Are You Lonely in Your Communication with Customers?
Somewhere in the North Pacific Ocean, there lives a whale that cannot communicate with other whales. You see, whales communicate via sub-sonic vocal sounds. Most whales communicate in the 15-25 hertz (Hz) range. Whales, for the most part, can communi
Aug 16, 2018
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How to Humanize Your Dealership with Video
The automotive industry spends more on video to build our brands than any other industry except travel – even more than media and entertainment.[i] The heavy spend, though, makes it harder for a dealership to set itself apart amid a sea of video co
Aug 16, 2018
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PAR North America Honors Partner Recovery Agents
Raises $40,000 for Recovery Agents Benefit Fund CARMEL, Ind. – August 15, 2018 – PAR North America, a business unit of KAR Auction Services, Inc. (NYSE: KAR), global technology and solutions company powering the world’s most trusted vehicle mar
Aug 15, 2018
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Welcome to the El Patronn Show
The face of Brooklyn Mitsubishi, the top-selling Mitsubishi dealership in the Northeast, is an outgoing and kinetic man who goes by the name El Patronn. El Patronn is the managing partner/general manager of the 20-year-old business. And he is a force
Aug 15, 2018
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Think Tank: The Power Of Pre-Roll & How To Avoid Failing At It
As always, thanks for watching! I hope my content is keeping you entertained. Did you know I post EVERY week? Be sure to subscribe and keep checking in to stay up to date on my latest videos! By the way, if you’re wishing I’d cover a certain topi
Aug 15, 2018
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I Do My Best Poof Reading After I Hit Send
We’ve all seen it happen. In fact, chances are really good that you’ve done it yourself — posted that Facebook status update, sent that text message, or that e-mail and then – oops, you notice those typos or grammatical errors…after it�
Aug 15, 2018