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Cox Automotive Solutions Lab opens at Northwood University
The Cox Automotive Solutions Lab at Northwood University in Midland, Mich. officially opened with a ribbon-cutting ceremony on August 29. The Cox Automotive Solutions Lab provides hands-on, experiential learning opportunities that are a cornerstone o
Sep 20, 2018
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Spireon Announces New Kahu Enhancements Designed for Auto Dealer Groups
Latest Features Help Multi-Store Dealers Improve Inventory Management, Facilitate Trades and Increase Visibility to On-Lot and Off-Lot Activity IRVINE, Calif., Sept. 18, 2018—Spireon, the vehicle intelligence company, is adding several enhancements
Sep 20, 2018
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Can You Sell Cars on Facebook Marketplace?
Since Facebook has exploded, businesses have all rushed to capture their audience’s attention and leverage the platform’s marketing potential. In the beginning, gaining business exposure on Facebook’s platform was relatively inexpensive. As Fac
Sep 20, 2018
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3 Keys to Developing Employees on the Phone (Part 2)
CallRevu Vice President of Customer Experience Holly Markel shares the first of three keys to developing your staff to handle the phones properly in part 2 of this 3 part video blog series.
Sep 20, 2018
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POTRATZ RANKED ON 2018 TOP COMPANY CULTURES LIST PRESENTED BY ENTREPRENEUR MAGAZINE
Schenectady, NY – POTRATZ was recently ranked on Entrepreneur’s Top Company Cultures list, a comprehensive ranking of U.S.-based businesses exhibiting high-performance cultures created in partnership with employee engagement platform and
Sep 20, 2018
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HGREG.COM WELCOMES FIRST CUSTOMERS TO FLAGSHIP ORLANDO DEALERSHIP
ORLANDO, Fla., September 19, 2018 – HGreg.com, one of the fastest growing automotive groups in North America, opened the doors today to its flagship new dealership in Orlando, Florida. Spread over 15.55 acres, including a 16,000 square foot office
Sep 19, 2018
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Think Tank: Humanizing Your Marketing with Video
Your marketing is what’s meant to drive leads to your door, but that doesn’t mean every aspect of your marketing needs to include a pitch or sale of some sort. Sometimes— humanizing yourself or your brand is EXACTLY what your campaigns
Sep 19, 2018
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Is the Pre-Qualification Game Losing You Sales?
The sheer volume of leads many dealerships receive can be overwhelming. And, not only do they have to respond (hopefully quickly) to any new leads, they are also expected to follow up with those leads with a “buy or die” mentality. I can guarante
Sep 19, 2018
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Three Merchandising Best Practices to Maximize Inventory Turn
In my last blog, I discussed how dealerships can lose significant profit by failing to merchandise vehicles efficiently. Simply put, you can’t sell something nobody knows you have. And, with thousands of competing vehicles available to car buyers o
Sep 18, 2018