Auto Retail News

It is no secret that social media has been discussed in the automobile industry for what seems to over a decade now. It was remarkable just ten years ago to attend conferences and learn from experts about YouTube video marketing and the early stages

The automotive industry has had a pretty good life the past handful of years. The good times can only last for so long. At some point, the market has to take a turn.  That’s not to say that everything is going to be doom and gloom, but the market

In case you haven’t heard, Google is rebranding Google AdWords as Google Ads, and with that change will come a slew of great new features that can help dealers sell more cars. In our new blog post, we highlight some of the most important changes t

ORLANDO, Fla., Sept. 6, 2018 /PRNewswire/ — ActivEngage, the premier provider of automotive live chat, today announces a new strategic partnership with Auto Parts Kit, LLC. Offering automotive parts and accessory recommendations and availabili

DRAPER, UT., August 28, 2018 – Dealertrack, a leading provider of digital solutions to the automotive retail industry, today announced its new office space supporting Dealertrack DMS based in Draper, Utah. The 112,000-square-foot facility will be

Three initiatives deliver improved conditions, reduced risks and peace of mind. HOUSTON – Completing a two-year, more than $6 million investment in sustainability and security enhancements, Manheim Texas Hobby clients and team members and the Hous

It wasn’t so long ago when dealer principals and general managers held a bit of skepticism toward digital marketing. Fortunately, there have been platforms like Digital Dealer that have brought together the brightest minds who offer the most impact

After spending the last several years working with numerous automotive brands as a certified digital advertiser provider, I still find it troubling that many dealers have yet to fully embrace digital video campaigns as part of a consistent go-to-mark

Cox Automotive Inc. Survey Provides Dealerships New Insight into Consumer Behaviors and Misperceptions REDWOOD CITY, Calif., September 5, 2018 – Amid the flattening automotive retail market, dealerships are turning to fixed operations to future-pro