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Profit By Action Quick Tip: Business Planning 2 – Preparation

ProfitByAction.com Quick Tip on the home work required before you start your Dealership Business Plan.
Oct 4, 2018
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To Trade or Not to Trade?

AutoLoop VP, Front End Solutions Russ Beckenstein explains the importance of acquiring a customer’s trade-in in this video blog. About the Author A finance-savvy expert in business relations, Russ Beckenstein has conquered the roles of Senior V
Oct 4, 2018
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Think Tank: Google Store Visits Tracking – How To Know If Your Marketing Is Working

Last week I explained a little bit about Google’s forthcoming update– Store Visits Tracking. But this week, we’re going all in. If you’re a marketer– you’re finally going to be able to show your clients exactly wha
Oct 3, 2018
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Witt’s Wise Words: Managing the Unmanageable

ELEAD1ONE Partner Bill Wittenmyer discusses why managing the unmanageable is a recipe for failure.
Oct 2, 2018
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Two Buzz-Worthy Terms You Need to Know Today

No doubt, you have noticed that the usage of the terms Artificial Intelligence (AI) and Machine Learning (ML) has skyrocketed in the last decade. Today, every industry is strategizing about how to leverage AI and ML to improve business. The automotiv
Oct 1, 2018
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Your Conference Roadmap: DD25 Highlights

Join us this October 16-18th in Las Vegas, Nevada for 100+ actionable seminars, networking opportunities, and innovation – in one of the most exciting locations in the world. Digital Dealer 25 will feature an agenda packed with the industry’s mos
Oct 1, 2018
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Think Tank: Google & Facebook Updates YOU NEED TO BE READY FOR!

The platforms we utilize most as advertisers are changing— some for the worst, and others for the better. That’s right… I’m talking about Google and Facebook . Regardless, your campaigns need to be ready for those changes— which
Sep 28, 2018
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LOTLINX WELCOMES MARKETING ANALYTICS EXPERT, AUTO INDUSTRY VETERAN TO LEADERSHIP TEAM

Thomas Gage joins LotLinx team to spearhead company’s push to help auto dealerships use advertising strategies powered by artificial intelligence to achieve sales objectives.   CHICAGO – September 25, 2018 – LotLinx, the automotive industr
Sep 28, 2018
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The 80/20 Rule

Affinitiv CEO & Executive Chairman Scot Eisenfelder shares the 80/20 rules and why it’s important for marketing & revenue.
Sep 28, 2018