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The Two Non-Negotiable Pillars of Accountability

I’ve written and spoken extensively about accountability in the 20 years since we started our company, Learn To Lead: how to do it, why it’s important, the consequences for not doing so, and more. In my recent “How to Master the Art of Accounta
Jan 13, 2019
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Buy/Sell Trends Expected in 2019

Buy/sell activity remained very robust in 2018 – the fifth consecutive year of over 200 transactions. Underlying today’s robust buy/sell market is the growing U.S. economy. GDP increased 4.5% in the third quarter and wages rose at 2.9%, the h
Jan 13, 2019
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OVER-THE-TOP Advertising!

Last month, I made the ‘big switch,’ cutting the cable-delivered TV to ‘Streaming,’ and in the process, discovered the world of OTT (over-the-top) advertising. In addition to the regular channels I previously received, I am now able to access
Jan 13, 2019
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7 Reasons to Do a 2019 Social Media Policy Review

It’s that time again. It’s the beginning of a New Year where we take time to assess and realign things. Do you have a social media policy in place for your dealership? If so, how often do you review it? Now would be a good time you to eit
Jan 13, 2019
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Johnny Dangerfield explains benefits of attending Digital Dealer Conference & Expo

Johnny Dangerfield looks forward to Digital Dealer Conference & Expo 26 and shares insight into the popular automotive industry event. MOUNT PLEASANT, SOUTH CAROLINA, USA, January 11, 2019 /EINPresswire.com/ — An automotive conference and e
Jan 13, 2019
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Why GMB Is Your New Home Page

It’s time to break out of bad habits and change the way you think about SEO. People aren’t using Google the same way they used to, and Google is changing as well. Far too many dealers and marketers equate adding lots of pages to a website to SEO.
Jan 11, 2019
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STAT!

Heading into the New Year, even the speed of speed seems to be picking up speed. Commercials compress. Attention spans shorten. Faster is better. Learn it quickly. Make the adjustment. Get to where you are going sooner. Significant business strides w
Jan 11, 2019
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Profit By Action Quick Tip: Technician Efficiency

Andy Church shares why there are two dynamics to dealership efficiency which both affect dealership profitability.
Jan 11, 2019
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Freebie Fridays: Its Not Just About Getting Attention

VP of Sales, CDK Global, Bill Wittenmyer shares why it’s not just getting attention that matters in this episode of Freebie Friday.
Jan 11, 2019