Auto Retail News

By Tim Duke, Senior Director of Performance Management, fusionZONE Over the years, Google has firmly established itself as the 800-pound gorilla when it comes to search ads. After all, it is, without a doubt, the most used search engine. And, because

This week's #HardFacts is live from Google HQ in #NYC. Samantha chats with Google team members about what it means to be a #Google Partner. She also gives some strategies

By Cory Wright, Director of Training, CallRevu Shaping great customer experiences and setting more appointments begins with one of the first critical moments, the phone call. The first impression of a call is more important than ever. After all, it�

Service directors of professional automotive dealerships have stressful jobs. They are required to deal with a broad range of personalities, temperaments, and quirks – of both employees and customers. Similar to a preschool director, they have to k

The essential basics which create highly successful, marginal or poor-performing fixed operation departments are the same for everyone. How these fundamental tidbits are structured, managed, and maintained makes the difference between OK and superior

Country Hill Motors (a single-point Ford dealership in Pennsylvania) and Bob Ruth Ford (an independent dealer group in Kansas City) both are surpassing industry averages and hitting record numbers for their business, as a result of their commitment t

Full disclosure: I’m one of the ‘older consumers’ who thinks a lot of advertisers are missing the target on the largest group of people with the most money, the most homes, the biggest assets, and the people who not only buy the most cars — b

“There are two ways of meeting difficulties: you alter the difficulties; or you alter yourself to meet them,” ~Writer, Phyllis Bottome. For those of you that know me, or if you have followed my blogs for a while, you probably know that cu

 Bill Wittenmyer offers some advice on how to deal with customers that don’t show for appointments in this episode of Witt’s Wise Words.