Auto Retail News
Jasionowski, Henney to Host Video MPI Playbook Webinar Nov. 14
On Nov. 14 at 2:30 p.m., DigitalDealer.com will host a webinar titled “Your Video MPI Playbook: Build Trust & Drive Revenue with Service Videos that Convert,” hosted by Covideo’s Margaret Henney and Shift Awake Group’s Jacqueline Jasionow
Nov 12, 2024
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Marketing & Advertising
The Best Test Drive Videos for Car Shoppers
One of the best ways to engage active car shoppers is through test drive videos that replicate the in-person experience. Providing virtual test drives allows dealerships to meet the needs of two types of shoppers: those who want a comprehensive look
Nov 11, 2024
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Dealer/GM News
Auto Dealers Vow to Fight VW’s Direct to Consumers Effort
U.S. auto dealers are preparing to contest Volkswagen‘s plan to sell Scout Motors cars directly to consumers (DTC). Scout Motors CEO Scott Keogh recently stated he expects the electric SUV and truck brand will have around three dozen U.S. retai
Nov 11, 2024
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Dealer/GM News
How to Contribute a Guest Article to Digital Dealer
At DigitalDealer.com and Dealer Magazine, we are frequently asked if we accepts articles from outside contributors. The short answer is “Yes, we do.” The longer response is that we have certain criteria for what is submitted. When it come
Nov 10, 2024
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Dealer/GM News
Trust in Dealers Key for U.S. Car Buyers: Capital One
In-person dealership experience remains vital for car buyers, even while using digital tools to streamline early stages of the process. And a car buyers’ trust in dealers is a key indicator of how transparent they perceive the car buying process—
Nov 8, 2024
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Dealer/GM News
Ohio: Auto Dealer Bernie Moreno Wins U.S. Senate Seat
Republican Bernie Moreno defeated Sen. Sherrod Brown (D-OH) after the incumbent centered attacks on Moreno’s background in the auto industry, part of the GOP wave that had them reclaim the U.S. Senate and returned Donald Trump to the Oval Office. A
Nov 7, 2024
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Dealer/GM News
Winner Automotive, Fred Beans Automotive, Romain Automotive: Dealership Roundup
Winner Automotive Buys Delaware Chevrolet Dealership Winner Automotive Group has acquired Diver Chevrolet located in Wilmington, DE. With this acquisition, Winner brings its innovative and customer-centric approach to the Chevrolet brand, offering cu
Nov 7, 2024
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Dealer/GM News
NADA: October Vehicle Sales Hit 6 Month High
The National Automobile Dealers Association (NADA) reported that new light-vehicle sales in October 2024 came in with a SAAR of 16 million units, the highest in six months and was up 4.6 percent from October 2023. Through the first 10 months of the y
Nov 6, 2024
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Dealer/GM News
EV Market Shares Now 22%: Urban Science
A recent Urban Science report found electric cars sales gained market share in the third quarter of 2024, rising to 22.1 percent of all retail sales, a 3.1 point increase compared to the same time last year. Combined sales of battery electric vehicle
Nov 6, 2024