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Vinnie Micciche, E-commerce Director, CDC, Group 1 Automotive, Inc. Eastern Region

Vinnie Micciche, e-commerce director for Group 1 Automotive’s Eastern Region’s Customer Development Center (CDC), takes a “no cookie cutter” approach to directing Internet sales and marketing for 42 dealerships in 11 states. Vinnie believes i
Sep 1, 2011
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Manheim’s Mobile App Now Available for the Android Marketplace

ATLANTA – To give more customers access to its suite of digital products and services, Manheim introduced its mobile app for Google AndroidTM smartphones. The app is available for download from the Android marketplace. Now Android-device users �
Sep 1, 2011
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Rob Marshall, Dry Ridge Toyota

Dry Ridge Toyota is a Kentucky dealership retailing nearly three-quarters of a million dollars a year in accessories sales. Dealer Principal Rob Marshall credits the store’s exceptionally successful accessories program to two key factors: technolog
Sep 1, 2011
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J.D. Power and Associates: New-Vehicle Retail Sales Volume Deteriorates as August Closes

WESTLAKE VILLAGE, Calif. — The August new-vehicle retail sales pace has declined sharply during the second half of the month, as the impact of negative variables—weak consumer confidence, delayed purchases in the hopes of bargains, and inclem
Sep 1, 2011
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Survey: 4 out of 5 Consumers Reverse Purchase Decisions Based on Negative Online Reviews

BOSTON  – At a time when 89 percent of consumers say they find online channels trustworthy sources for product and service reviews, new Cone research reveals four-out-of-five consumers have changed their minds about a recommended purchase based
Sep 1, 2011
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Data: Higher Prices Double Length of New Car Negotiations

BURLINGAME, Calif. — CarWoo! data, obtained from their online MarketPlace for new car buyers and sellers, reveals that after peaking during July, the rigor of negotiation appears to be lessening as new car prices begin to return to first quarte
Sep 1, 2011
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ActivEngage, Inc. Executive Demonstrates How To Deliver More Qualified Leads

Turn your existing web site into the most powerful lead generation tool you have at your disposal. Learn how to identify shopper persona and develop content that will drive them to convert. How can you optimize your web site by leveraging A/B split t
Sep 1, 2011
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GM: Camaro Most Popular Sports Car on Street and on Facebook

DETROIT – The Chevrolet Camaro continues to be the best-selling sports car in the United States, and now is the most-popular vehicle on Facebook. The official Camaro page has 1.8 million fans – and counting – more than any other official vehicl
Sep 1, 2011
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CEO and Co-Founder of Dataium, LLC, Describes How To Turn Dead Leads into New Sales

Advanced web 2.0 visitor recognition technology and advanced data analytics provides unprecedented visibility into auto shopper behavior and online shopping activity. By combining these technologies you can identify which current and past leads are c
Sep 1, 2011