Auto Retail News

Auburn Hills, Mich. – The FIAT® brand announced today the launch of an all-new marketing and advertising campaign, the first since its return to the North American market. The comprehensive campaign combines broadcast, print, digital and exper

CINCINNATI — If there’s one thing automakers can count on, it’s that a subcompact car built on U.S. soil is a surefire money pit. Until now. General Motors is setting the industry on its ear with its soon-to-debut Chevrolet Sonic, w

Over three million consumers per month are joining the ranks of iPad lovers, and it is changing the way they shop. Tablets are the first device that bridges the gap between technological touchpoints and human touchpoints in the auto shopping process.

Do you know what Yelp is? Have you claimed your free business owner’s account yet? Dealers need to understand Yelp and its impact on small businesses. When dealers understand the best practices for business owners in the world of online reviews, th

SANTA MONICA, Calif. — TrueCar.com, the authority on new car pricing, trends and forecasts, estimated today that the average transaction price for light vehicles in the United States was $29,761 in July 2011, up $582 (2.0 percent) from July 201

The month of July proved to be another month of gains for the domestic brands. Chrysler Group LLC reported July 2011 was the best July the automaker has had since 2007. Both General Motors and Ford Motor Company also posted gains of a little less tha

CRYSTAL LAKE, IL – Automotive Compliance Consultants today reminded auto retailers that the Occupational Safety and Health Administration (OSHA) is continuing to eye dealerships for a variety of violations that if found can cost dealerships dearly.

Nashville, TN — The new data from Dataium analyzed the mobile usage trends and patterns of over 20 million auto shoppers by make, market, and mobile platform. Collected from actual shopper visits to thousands of automotive dealership, portal, and

In the “Content is King and the Search Engine Knows It” article in the July 2011 issue of Digital Dealer magazine, Joe High discussed the importance of having solid content on your web site, and the variety of ways that it helps your dealership,