Auto Retail News

Some 30 years ago, one of my best friends in the car business gave me the greatest advertising lesson of my life. “Appeal to those who don’t think they can afford a vehicle, and watch your grosses grow.” Another of his favorite sayings was “J

RESTON, Va. — comScore, Inc., a leader in measuring the digital world, released its monthly analysis of U.S. web activity at the top online properties for August 2011 based on data from the comScore Media Metrix service. Millions of Americans p

NEW YORK — MWW Group, one of the top-ten global independent public relations firms, today announced that it has been selected as agency of record for Subaru of America, Inc.  As agency of record, MWW Group’s Consumer Lifestyle Marketing

DETROIT – As children across America head back to school, a new survey commissioned by Chevrolet finds that many fathers in America are taking more of an active role in before-and after-school carpooling duties, with utility vehicles the preferred

Cedar Falls, Iowa – Mudd Advertising is delighted to announce their recent partnership with General Motors as a CSSR Plus-Up Turnkey Vendor for their advertising and marketing needs, a prestigious accomplishment for Mudd.  “We are proud and hono

ATLANTA – On Sept. 1, Keith Williams and Dan Thomas retired from Manheim. Williams retired as vice president of technology integration after serving the automotive industry for 44 years, including 26 at Manheim. Thomas retired as general manager o

Madison, Ind. – Since 1989, Rotary Lift has provided regular factory training classes on proper lift installation and service for its Rotary Authorized Installer™ (RAI) network. Recently, the company added a third full day to its RAI training cl

CHARLOTTE, NC — DriveTV for Craigslist is excited to join with AULtec/AutoUpLinkUSA, headquartered in Charlotte, NC, to offer auto dealers an exciting new visual solution for pulling buyers from Craigslist – full-screen video! These companies

SANTA MONICA, Calif. — TrueCar.com, the only transparent publisher of real-time new (TrueCar.com) and used (ClearBook.com) vehicle transaction data in the US market, has found the best new car deals on vehicles including cash, finance and lease