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Dodge Dart, Ford Fusion Draw Most Significant Gains in Consumer Interest on Edmunds.com

SANTA MONICA, Calif. — Edmunds’ InsideLine.com, the ultimate online destination for automotive enthusiasts, drew the second-most weekly page views in its seven-year history last week, thanks to its coverage of the North American International Au
Jan 18, 2012
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VW Introduces “Golf R Drivers Forever” iPad® App

Herndon, VA –  With the arrival of its performance icon to U.S. dealerships this month, Volkswagen announced today that it is bringing the all-new 2012 Golf R to a mass audience via an iPad® app. Created with the enthusiast community in mind,
Jan 18, 2012
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I-9 Employment Verification Laws Require Compliance

CRYSTAL LAKE, IL – Automotive Compliance Consultants, the only dealership-exclusive compliance experts in the auto industry, cautions dealership management to be sure all new hires – and those employed after 1986 — complete I-9 Employment V
Jan 18, 2012
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OneCommand Increases Focus on Solution Development for 2012

CINCINNATI, OHIO — OneCommand, the nation’s leader in preference-based, automated, multi-channel marketing for the automotive industry, today announced a renewed emphasis on solution development in the New Year. To lead this charge, the company
Jan 18, 2012
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Creating a Gen Y Friendly Dealership

Generation Y, sometimes known as Millennials, are a slightly larger cohort (83 million) than Baby Boomers. Gen Yers were born between 1980 and 1998. According to a recent Deloitte study, they will represent two out of every five shoppers by the end o
Jan 18, 2012
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The Titan Agency Partners With Rolls-Royce Motor Cars Atlanta on Digital Marketing Initiative

ATLANTA — The Titan Agency, an Atlanta-based executive marketing agency (EMA) with offices in Miami, has added Rolls-Royce Motor Cars Atlanta, a leading dealer of the legendary luxury brand in the Southeast, to its client roster.  Titan, who
Jan 18, 2012
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Southside Financial Group Changes Name to SFG Finance

Arlington, Texas — Southside Financial Group, an active purchaser of auto finance receivables, today announced the company is changing its name from Southside Financial Group to its most commonly used moniker, SFG Finance, effective immediate
Jan 18, 2012
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Toyota Redeems No. 1 Spot for Brand Loyalty on Kbb.com for First Time Since Q3 2010

IRVINE, Calif. — Kelley Blue Book’s www.kbb.com, the leading provider of new car and used car information, this week reports that Toyota redeemed its No. 1 spot for brand loyalty on kbb.com for Q4 2011. Toyota last appeared in the top pos
Jan 18, 2012
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Kantar Media Reports Super Bowl Spending Reached $1.72 Billion Over The Past 10 Years

Historical Advertising Data Showcases Super Bowl’s Biggest Spenders, Rising Ad Rates, Competitive Clutter and First-Time Advertisers New York, NY – On February 5th, two football teams will take the field in Indianapolis to vie for the Super Bowl
Jan 18, 2012