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Cars.com Enhances Mobile Website With Carfax

CHICAGO — Cars.com today announced the addition of Carfax Vehicle History Reports to the site’s mobile platform. Shoppers who visit http://m.cars.com can view free Carfax Reports purchased by subscribing dealers with a simple screen tap
Aug 1, 2011

Vendor Profile: Contact At Once! Provides Instant Engagement…Everywhere Car Shoppers Browse

Not Just Dealer Chat Contact At Once! Provides Instant Engagement … Everywhere Car Shoppers Browse When visitors to Kuni BMW’s website began clicking on the dealership’s chat invites in 2010, many shoppers were surprised at what they found. The
Aug 1, 2011
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Chevrolet Harnesses Sun to Power Volts and Dealerships

  DETROIT — Chevrolet is harnessing the power of the sun to install solar-powered electric charging stations for its Volts at dealerships in North America. The Green Zone initiative will generate electricity equivalent to 12 full vehicle c
Aug 1, 2011
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Industry Leading Expert in Website Development Asks the Question: What is Your Website Hiding?

Your web site is the first impression of your dealership to the majority of your customers. The perfect web sites optimize your success by putting all the tools you need in one place. Knowing what and how your consumers search will give you powerful
Aug 1, 2011

Auto Part Imports up 15%

NEWARK, N.J. — Containerized ocean imports moving through U.S. seaports in June declined 1.7 percent year-over-year, but were still up 6.3 percent in the first half of the year, reports The Journal of Commerce/PIERS. The year-over-year drop to
Aug 1, 2011
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Edmunds.com Auto Sales Forecast: Toyota Makes Big Gains but Still Off 20 Percent From Last Year, Industry Retail SAAR Up 13 Percent Over Last Month

SANTA MONICA, Calif. — Toyota appears to be well on its way toward recovery following its new car sales and inventory struggles over the past few months, according to Edmunds.com’s July 2011 U.S. automotive sales forecast. With 134,480 light v
Aug 1, 2011
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Honda Reports a Decrease in Net Income

  TOKYO — Honda Motor Co., Ltd. this week announced its consolidated financial results for the fiscal first quarter ended June 30, 2011. 1Q Results Honda’s consolidated net income attributable to Honda Motor Co., Ltd. for the fiscal
Aug 1, 2011

Digital Marketing Independence – Can Dealers do it all Themselves?

The growth of technology and particularly the Internet has made it possible for small and medium-sized businesses (SMBs), like car dealers, to accomplish much of their marketing and advertising without outside assistance. For example, every dealer sh
Aug 1, 2011

The Best Time to Offer Additional Services

A recent study released by J.D. Power and Associates really underscores the importance of when to ask the customer for additional service work (see graphic below). As you can see, if your service advisors time it right, they can greatly increase thei
Aug 1, 2011