Posts
News
Vice President of Training for Phone Ninjas Explains How to Brand the Dealership in the YouTube Market
Elise Kephart, vice president of training for Phone Ninjas, is sharing her expertise with automotive dealers and managers on how to brand the dealership in the YouTube market. Elise Kephart will show you, step-by-step, how to make a YouTube video in
Mar 15, 2012
Posts
News
Facebook Grows at a Slow Rate in 2011
According to a story from eMarketer.com, Facebook has grown at a slower rate in 2011. The story said this might be because the social networking site had a substantial growth in 2010, and it had to level out sometime. eMarketer.com forecasts Facebook
Mar 14, 2012
Posts
News
New Chevrolet Racecar to Debut for 2013 Season
DETROIT – The countdown to the debut of Chevrolet’s next NASCAR Sprint Cup Series racecar is underway. Chevrolet announced today that for the 2013 season, Team Chevy will be racing a vehicle based on a new nameplate to the brand’s lineup. Tak
Mar 14, 2012
Posts
News
Kia Motors’ “Kia Rio Windows Down” Playlist on Spotify Gains Momentum on Facebook
IRVINE, Calif. — In an automotive first, Kia Motors America (KMA) and music-loving Facebook users are creating a one-of-a-kind online playlist, titled “Kia Rio Windows Down,” through Spotify, the award-winning digital music service
Mar 14, 2012
Posts
News
Two Steps to Fight Technology Inertia
I was once working at a dealership at the same time a trainer was teaching a class on how to use a new version of the DMS system. The frustrated trainer came out of the classroom and said to me, “I can teach a monkey to press the control key and he
Mar 14, 2012
Posts
News
Five Reasons Why Dealers Will See Continued Growth in 2012
Considering the state of world events and market conditions, 2011 turned out to be a pretty good year for auto dealers, at least compared with 2010. According to information published by Autodata Corp., total light vehicle sales for 2011 was expected
Mar 14, 2012
Posts
News
comScore Releases February 2012 U.S. Search Engine Rankings
RESTON, VA – comScore, Inc., a leader in measuring the digital world, recently released its monthly comScore qSearch analysis of the U.S. search marketplace. Google Sites led the explicit core search market in February with 66.4 percent of search q
Mar 14, 2012
Posts
News
OVE.com Honors Top-Performing Auction Locations
ATLANTA – OVE.com, Manheim’s 24/7 Bid or Buy now wholesale vehicle marketplace, announced its top-performing auction locations at their third annual Otto Awards ceremony. Named for the company’s ferret mascot, the Otto Awards are broken into f
Mar 14, 2012
Posts
News
Polk: 2011 Commercial Vehicle Registrations Reach 1.25 Million, Led by Record Used Commercial Transactions
SOUTHFIELD, Mich. — A Polk analysis of new and used commercial vehicle registrations (GVW 3-8) in the U.S. finds 1.25 million units were registered during the 2011 calendar year. Used commercial vehicle registrations reached a record level fo
Mar 14, 2012