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BIA/Kelsey Forecasts U.S. Social Media Ad Spending to Reach $9.8 Billion by 2016

The local segment of U.S. social media ad spending will reach $3.1 billion in 2016 CHANTILLY, Va.. -– Social media advertising revenues will grow from $3.8 billion in 2011 to $9.8 billion in 2016, representing a compound annual growth rate of 21 pe
May 15, 2012
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Chrysler Group LLC Matches Dealers With Minority-Owned Suppliers

AUBURN HILLS, Mich. — Chrysler Group LLC is playing matchmaker in Southern California this week as it brings together 40 Chrysler, Jeep®, Dodge, Ram, and FIAT dealers with 67 minority-owned suppliers from across the state. Program brings toget
May 15, 2012
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4.4 Million Altimas Later, Another First: All-new, 2013 Nissan Altima Begins Production In Tennessee

SMYRNA, Tenn. — It has been 20 years since the first Nissan Altima rolled off the line in Smyrna. Today, more than 4.4 million Altimas later, Nissan celebrates another milestone: production of the top-selling vehicle’s fifth generation.
May 15, 2012
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ClearMechanic Launches “OpenTable for Car Repairs”

San Francisco, CA — ClearMechanic, provider of technology to improve the auto repair experience, today announced a solution that allows customers to book instant repair and service appointments online. Launching this summer at select repair cen
May 15, 2012
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Chrysler and GM Continue Strong Improvement, Ford stalled in 3rd, Toyota and Honda continue their slide in annual study of Automaker Buyer-Supplier Relations

DETROIT — The real story in this year’s rankings of automakers by their suppliers in the 12th annual study of OEM working relations is not their overall rankings, but rather the dramatic and continuing slide of Toyota and Honda, and the
May 15, 2012
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Auto Data Direct Appoints Anderson and Bernethy to Enhance Dealer Services in California

TALLAHASSEE, Fla. — Auto Data Direct, Inc. (ADD), has appointed Sabrina Anderson and Dan Bernethy as Sales Representatives to better serve automobile dealers in California.  “With the passage of AB 1215 requiring dealers to provide a veh
May 15, 2012
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Digital Air Strike Releases First Automotive Study to Include Both Consumer and Dealership Activity on Social Media and Review Sites

Study shows 69% of car buyers use social media in their dealership selection process yet many dealerships are not effectively engaging with social media-savvy consumers Sunnyvale, CA – Digital Air Strike™, the nation’s leading full-service auto
May 15, 2012
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Jumpstart Automotive Group Announces NADAguides.com as Newest Addition to Premium Automotive Publisher Network

Jumpstart’s reach now more than 19 million unique visitors per month SAN FRANCISCO — Jumpstart Automotive Group, an expert automotive marketing organization, today announced the addition of NADAguides.com to its exclusive portfolio of in-mark
May 14, 2012
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ADESA Announces Changes to Auction Management Team

CARMEL, Ind. — ADESA announced changes to its used vehicle operations management at ADESA Tampa and ADESA Birmingham. Curtis Farris, previously general manager at ADESA Sarasota, will now oversee operations at ADESA Tampa as the auction’s general
May 14, 2012