Auto Retail News

DETROIT – Chevrolet this week announced that it is entering into a four-year agreement with Liverpool Football Club to become its Official Automotive Partner. U.S.-based brand has four-year sponsorship with Barclays Premier League club Chevy Become

DEARBORN, Mich. — Second quarter pre-tax operating profit was $1.8 billion, or 30 cents per share, a decrease of $1 billion from second quarter 2011. Ford has now posted a pre-tax operating profit for 12 consecutive quarters Second quarter net

DealerSocket Continues to Innovate, Leading Auto Dealers to Higher Profitability  SAN CLEMENTE, Calif. — DealerSocket, the leading CRM solution for the automotive industry, has released DataRefresh, a powerful new data validation and append s

Local marketing has been a focus since the days of the first phone book. But, with the ever-changing landscape and with so many options on the web and mobile, has your marketing lost its focus? Last year dealers and managers were trying to make sure

GroupM Revises Global Ad Spending Forecast to 5.1% Growth NEW YORK—An uncertain economy in both Europe and the U.S. has led GroupM to project a 5.1 percent increase in 2012 global advertising spending in measured media to $506.3 billion, down from

Are you looking for creative ideas to generate positive results in new and old media?  Would you benefit from an in-depth look at the power of email marketing? If so, this work shop is for you.  Patrick Tessier, managing director of Salefest Advert

San Mateo, CA and Oslo, Norway — Opera Software launched its first State of Mobile Advertising report, which highlights key data and trends in mobile advertising worldwide. The report will share finds from the perspective of the world’s leading m

Columbus, OH – For the first time in the company’s history, family-owned SafeAuto, based in Columbus, OH, is reaching outside its founding family for the company’s next leader.Ron Davies, former senior vice president with AllState Insurance Com

Making progress on the allocation front In my April 2012 column in Dealer magazine, “Allocation – Where Have All the Vehicles Gone?” we talked about the challenges facing certain dealers with regard to receiving a fair and adequate allocation o