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Ford Escape Routes Competition Expands Use of Social Media and Gaming with Popular Vehicle

DEARBORN, Mich. – Ford is looking for a few dynamic, fun-loving individuals ready to compete in real-world challenges with the help of online followers – all while experiencing the all-new Ford Escape. Having no idea where the Escape will take t
Dec 1, 2011

GM Uses Klout to Market All-New Sonic

According to a story from Advertising Age, General Motors is given people with Klout scores of at least 35 or higher a three-day test drive of its all-new Sonic subcompact car. The story said GM is hosting this in five major cities across the country
Dec 1, 2011
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Jeff Teuscher Promoted to Vice President of Sales At American Auto Guardian, Inc. (“AAGI”)

Arlington Heights, IL ‐ American Auto Guardian, Inc. (“AAGI”) announced that Jeff Teuscher has been promoted to Vice President of Sales. Jeff has been with AAGI since February 2003, and since that time has been involved in product development
Dec 1, 2011

Liquid Motors Bolsters Sales Team with the Addition of John Fitzgerald

Dallas, Texas – Liquid Motors Inc., a provider of comprehensive inventory management and marketing solutions for automobile dealers, announced the addition of John Fitzgerald as Vice President of Business Development. In this capacity, Mr. Fit
Dec 1, 2011

How Search Has Revolutionized The Auto Shopping Process Version 2.0

About a year and a half ago, Moore & Scarry Advertising, Inc. did a webinar with Google and Yahoo on how search engines have revolutionized the auto shopping process. One of the key points of the presentation is that search and auto shopping is
Dec 1, 2011
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Consumer Watchdog Urges EPA to Re-Test Elantra 40 MPG Claim, Hold Hyundai to Account

Washington, D.C. — As automakers make their annual pitch for holiday sales, Consumer Watchdog has asked the U.S. Environmental Protection Agency to investigate Hyundai’s high mileage claims for its popular Elantra model (29/40 MPG city/highwa
Dec 1, 2011
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BMW Group to Supply Fuel Efficient Diesel Engines to Toyota Motor

Tokio/München.  BMW Group and Toyota Motor Corporation (TMC) announce that they today signed a memorandum of understanding (MOU) concerning a mid-to-long-term collaboration on next-generation environment-friendly technologies. Under the MOU, the tw
Dec 1, 2011
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GM: Buick LaCrosse eAssist Spending Little Time on Dealer Lots

DETROIT – The Buick 2012 LaCrosse eAssist is spending just 14 days on dealer lots nationally before being sold, and the mileage-boosting light-electrification technology is moving quickly in all regions, including import-leaning California. Steven
Nov 30, 2011

Liquidus Debuts Socialink 2.0 With New Features to Give Car Dealers More Control for Targeted Facebook Marketing

CHICAGO — Multimedia and video marketing technology pioneer Liquidus today unveiled Socialink 2.0, the latest version of its innovative Facebook marketing application for car dealers, now with enhanced customization features that allow dealersh
Nov 30, 2011