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Survey: Quality Remains Top Factor Over Price for Car Buyers

RICHMOND, Va.– Quality continues to be the most influential factor for car buyers the second year running, with more than double the amount of respondents choosing it over price, according to a recent telephone survey conducted for CarMax, Inc.
Dec 16, 2011

BMW Financial Services Paves the Road to the 2012 London Olympic Games – Customers Gain Chance to Win by Utilizing “My BMW” Website

Woodcliff Lake, NJ – For BMW Financial Service customers, the road to the 2012 London Olympic Games starts by logging in to the company’s My BMW website (www.bmwusa.com/mybmw) and gaining an automatic entry into the “2012 BMW Financial Service
Dec 15, 2011
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DMEautomotive Helps Dealers Provide Customers with ‘Best Chance’ to Buy a New Vehicle

Daytona Beach, FL  – DMEautomotive (DMEa), the industry leader in science-based, results-driven automotive marketing, today announced the launch of Best Chance Equity Communications from DMEautomotive, a new program that strategically targets and
Dec 15, 2011

Ally Bank Launches Two New “People Sense” Commercials

MIDVALE, Utah — This week Ally Bank launches two new TV commercials in its “People Sense” advertising campaign, which is centered on doing what is right for the customer—because people sense makes good business sense. These two ne
Dec 15, 2011

CarMax Grand Opens First Store In Massachusetts

RICHMOND, Va. – CarMax, Inc., the nation’s largest retailer of used cars, officially opened its first auto superstore in North Attleboro, Massachusetts last month, located at 120 Draper Avenue. The store is more than 13,600 square-feet, emplo
Dec 15, 2011
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Edmunds.com Comments on Finalists for 2012 North American Car and Truck of the Year

SANTA MONICA, Calif. — This afternoon, the jury for the North American Car and Truck of the Year (NACTOY) announced the finalists for its prestigious awards: the 2012 Ford Focus, 2012 Hyundai Elantra and the 2012 Volkswagen Passat in the car categ
Dec 15, 2011

No More Yellow Pages! How Your Social Community Likes to Buy

I saw a guy this morning in my neighborhood delivering copies of the actual Yellow Pages .  It’s winter in Southern California and for us, 48 degrees is pretty cold.  He’s out there, bless his heart, going from house to house dropping these boa
Dec 15, 2011
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Autoshopper.com reaches 1 Million Vehicles and Over 12,000 Dealers

Orlando, FL — A new Autoshopper.com is rising on the horizon, with the celebration of reaching One Million vehicles; the company has reversed their Business Model from the historical Print Engine to the all-new Internet Aggregate Site Engine, w
Dec 15, 2011
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Dataium: Volt Shoppers Down 30%

Average daily inventory views for the Chevrolet Volt dropped 30% the week after Chevrolet announced that it would begin offering loaner vehicles to existing Volt owners due to concerns of fire, research from Dataium shows. Traffic plummeted 28% the
Dec 15, 2011