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Three Things Social Media will Never do for You

What happened? It seems like it was just yesterday that our world was filled with unicorns and rainbows. We heard lots of advice on love your customers, engage them in conversation and poof!…they would magically appear in your showroom. There w
Sep 19, 2012
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Total Car Score Ranks Top iPhone® Apps for Drivers

Planning to get the new iPhone 5? Driving apps that help with navigation, traffic, and safety top Total Car Score’s best apps for cars Los Angeles, Calif. – Total Car Score, the most comprehensive automotive ranking and comparison website, to
Sep 19, 2012
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CarWoo! Co-Founder and CEO Explains the Seven Needs of Online Car Buyers

Digital Dealer presentation to offer tips for success in selling to the 21st century buyer BURLINGAME, Calif. — Tommy McClung, co-founder and CEO of CarWoo!, the leading online marketplace for automotive buyers and dealers, will share his exper
Sep 19, 2012
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Understanding and Utilizing the Reverse TO

There may be many that are wondering what I mean when I say the reverse TO. We have all heard of the TO effect when we actually “turn over” the call or up to a manager on duty (and in sight) Now, let’s stop and take a little bit of time to lear
Sep 19, 2012
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U.S. auto marketing company, MyStar™, expanding into Canada to meet demand

Dallas, TX – Automotive marketing company, MyStar Personal Assistant, announced that it is expanding its award-winning service north of the border. For almost a decade, MyStar has been providing U.S. auto dealerships and manufacturers with high-imp
Sep 19, 2012
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Toyota Matrix and Avalon Top List for Most North American Content

Shopautoweek.com reveals two Japanese vehicles beat American autos as leaders in domestic parts DETROIT — If buying American made vehicles matters to you, you may want to look at the small print. Shopautoweek.com, a car shopping website bringin
Sep 19, 2012
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xChange Automotive Launches Facebook Transaction Apps, Helps Auto Dealers and Lenders Move Social Consumers to Paying Customers

Generates substantially lower costs of customer acquisition and retention Charlotte, NC – xChange Automotive, a company providing open web and social media marketplace applications for the auto industry, announced today the release of two call-to-a
Sep 19, 2012
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AutoWay Honda 2013 Accord Challenge

FORT LAUDERDALE, Fla. — AutoNation, Inc., America’s largest automotive retailer, today announces the “AutoWay Honda 2013 Accord Challenge” on September 22, 2012. The new 2013 Honda Accord has arrived at AutoWay Honda, and the
Sep 19, 2012
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GM for Albright Digital Explains How To Stop Drowning in Data: The Metrics that Matter

You recognize the Internet as an important source for attracting new automotive customers and keeping existing ones. You are using a variety of tools to drive leads and sales via the Internet. But you’re asking yourself two things: How do I use the
Sep 19, 2012