Auto Retail News

DEARBORN, Mich. –Ford is drawing on the popularity of a classic animated television character to establish C-MAX Hybrid and C-MAX Energi plug-in hybrid as better, more fuel-efficient hybrid alternatives to Toyota Prius v through a new advertising c

BETHESDA, MD – The Automotive Warehouse Distributors Association (AWDA) and the Automotive Aftermarket Industry Association (AAIA) have announced matching $25,000 contributions to the University of the Aftermarket Foundation to be used specifically

Like a topnotch batter in his prime, being bold, swinging for the fences and practicing with an eye to performance improvement are what make Planet Honda a winner! Last year, Planet Honda was in the top 30 nationwide in Internet sales with 1,844 new

The Internet has evolved from a static place to a community where everyone has a voice. There are multiple channels where those voices live: forums, social networks, blogs, reputation sites, etc. Which ones are most important to your dealership? How

Alexandria, VA  – The American International Automobile Dealers Association (AIADA) today released September 2012 sales figures for the international nameplate automobile industry. AIADA represents America’s approximately 10,000 international na

It’s no secret that the action is online.  According to Kelley Blue Book Market Intelligence, 36% of new- and used-car shoppers spend more than a year researching vehicles online before making a purchase.1  With customers spending a significant a

OVERLAND PARK, Kan. — Automotive Technology Services (ATS) has just introduced a new free AutoFlipr™ Version 2.1 featuring a new Multiple Automotive Dealership application. Dealer groups lack an effective tool between their dealerships to int

The patent-pending new product ads a 42% lift in conversion and 27% lift in show rate to incentive based marketing. Houston, TX –  OnlineDrive, the first company to focus specifically on inbound marketing and the conversion of consumer auto leads,

Q3 2012 Online Advertising Report by IgnitionOne highlights growth in search spending and mobile advertising NEW YORK – Research by IgnitionOne, the leading digital marketing solutions provider, revealed that tablet users spent 30% more time on sit