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Polk Provides Industry Intelligence to CityTwist for Enhanced Email Targeting
SOUTHFIELD, Mich. – Polk, the leading automotive marketing intelligence firm, has entered into a business agreement with CityTwist, one of the largest national email marketing companies in the U.S., to provide proprietary in-market timing and cons
Feb 1, 2012
Open Dealer Exchange, LLC Partners with VW Credit, Inc. to Launch First Two Phases of FinanceSource™ Dealer Program
SOUTHFIELD, Mich. — Open Dealer Exchange, LLC, a technology leader that streamlines the auto buying process for lenders, F&I product providers and dealers, today announced a partnership for integration with VW Credit, Inc. (VCI), the cap
Feb 1, 2012
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Dealer/GM NewsDigital DealerFinance & Insurance NewsPre-Owned Sales & Marketing StrategiesSales & Marketing
Chrysler Group LLC and Carfax Mark 10-Year Anniversary With Renewal
CENTREVILLE, Va. — Chrysler Group LLC and Carfax today announced that Carfax Vehicle History Reports will continue as the sole source of vehicle history information for the Chrysler Certified Pre-Owned program. Chrysler Group selected Carfax a
Feb 1, 2012
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January 2012 Auto Sales Announced
According to Edmunds.com Senior Analyst Jessica Caldwell, January 2012 was the highest SAAR the auto industry has seen since Cash for Clunkers in August 2009. Caldwell said in a sales conference call this week January 2012 sales were up 11% from 2011
Feb 1, 2012
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PureCars Joins The Contact At Once! Dealer Chat Network
ALPHARETTA, GA. – Contact At Once!, the dealer chat leader, announced the addition of PureCars as a member of their dealer chat network. Dealers may now quickly and easily add Contact At Once! dealer live chat features to PureCars Value Reports,
Feb 1, 2012
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Dealer/GM NewsDigital DealerMarketing StrategiesSales & MarketingSales ManagementSales Strategies
Is your Best e-Focus Social…or Smart?
Okay, I confess. Digitally speaking I’m fairly “un-social” and I still use a “dumb” phone (one of the old Motorola Razors that I bought on eBay because they haven’t made them in five years.) Not that I don’t have a fairly decent underst
Feb 1, 2012
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DMEautomotive Helps Car Dealers Join the Mobile App Revolution With Driver Connect
DAYTONA BEACH, Fla. — DMEautomotive (DMEa), the science-inspired, results-based automotive marketing leader today unveiled Driver Connect(SM), a breakthrough, dealer-branded mobile app for iPhone, iPad, and Android devices. The most advanced a
Feb 1, 2012
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Cars.com Fuels Confidence in Kids with Launch of ‘Cars Cares’ During Super Bowl XLVI
CHICAGO — Cars.com, the premier online resource for buying and selling new and used vehicles, announced today that it will be giving the massive audience of Super Bowl XLVI the power to make a big difference in the lives of kids and young adults th
Feb 1, 2012
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Truecar.com Study: Differences in Super Bowl XLVI Cities’ Car Buying Habits
SANTA MONICA, Calif. — In the time-honored battle to see who is the best football team in the nation, the Super Bowl XLVI match-up of east coast powerhouses, the New England Patriots and the New York Giants, is truly represented in their diverg
Feb 1, 2012