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Digital Dealer
The Founder of FirstLook and MAX Systems Shares How To Drive Traffic When Traffic is Online
Pat Ryan Jr., the founder of FirstLook and MAX Systems, is sharing his insights with automotive dealers and managers on the behavior of online consumers and transformative strategies for online success. It’s hard to keep up with today’s fast-evol
Feb 22, 2012
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Sales & Marketing
Veteran Auto Executive Discusses e-Business Planning and Executing in 2012
Rafi Hamid, vice president of sales and marketing for Cooper Automotive Group of Oklahoma and also president/CEO of Dealers Technology Inc., is sharing his expertise with automotive dealers and managers on e-Business Planning and Executing in 2012. A
Feb 22, 2012
Mazda Launches ‘Seuss-ified’ Advertising Campaign
IRVINE, Calif. — Mazda North American Operations (MNAO) announced its strategic partnership in support of the launch of Universal Pictures and Illumination Entertainment’s Dr. Seuss’ The Lorax, in theatres March 2. From the creat
Feb 22, 2012
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Everyone
Chrysler Group’s ‘It’s Halftime in America’ Super Bowl Video Earns Second Place in YouTube’s Ad Blitz 2012 Contest
Auburn Hills, Mich. – The votes have been tallied and Chrysler Group LLC has secured the top automotive ranking in YouTube’s Ad Blitz 2012 contest. In it’s fifth year, the YouTube Ad Blitz program is one of the largest consumer polls of Sup
Feb 21, 2012
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Everyone
SOCIALDEALER Introduces New Facebook A.M.P. Offering to Help Dealers Target Auto Buyers Online
Chicago, IL — SOCIALDEALER, a leading social media management company that helps automotive dealers create, manage and monitor their social activities through one centralized web platform, today introduced their Facebook Ad Management Program
Feb 21, 2012
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Everyone
Cars.com Cares Awards $100,000 Donation to SADD
CHICAGO — Cars.com, the premier online resource for buying and selling new and used vehicles, announced today that SADD (Students Against Destructive Decisions) is the recipient of a $100,000 donation from Cars.com Cares, the site’s corporate
Feb 21, 2012
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Everyone
AutoFerret.com’s Automated Virtual Assistant (AVA) Sends 5 Millionth Message to Auto Dealer Customers
Bellingham, WA —AutoFerret.com announced that its Automated Virtual Assistant (AVA) has sent her five millionth message to auto dealership customers. Considering that it takes an average of two minutes to compose an e-mail, that means AVA has added
Feb 21, 2012
Manheim’s Lilicia Bailey Names to Savoy Magazine’s 2012 Top 100 Most Influential Blacks in Corporate America
ATLANTA – Manheim Senior Vice President and Chief People Officer Lilicia Bailey has been selected as one of Savoy Magazine’s “2012 Top 100 Most Influential Blacks in Corporate America.” Bailey and the other honorees, which include prominent
Feb 21, 2012
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Everyone
Polk: U.S. Consumers Hold on to New Vehicles Nearly Six Years, an All-Time High
SOUTHFIELD, Mich. – Based on an analysis of U.S. vehicle registrations by Polk, a leading global market intelligence firm, the average length of ownership of vehicles that were purchased new has risen to a record 71.4 months, or nearly six years
Feb 21, 2012