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Rebates Continue To Prop Up Auto Sales – $2.5B In February
Detroit, MI — Rebates and incentives, automakers’ largest expense after materials, continued to play a role in February auto sales. 19 of the top 20 selling models last month came with customer incentives as large as $3,000, according to a ne
Mar 8, 2012
Report: Banks and Other Financials Seek to Reinvent Themselves through Social Media
New York, NY — Some banks and other financial services firms are using social media to change their image according to a new research report released today by internet researchers Change Sciences Group in New York. Gone are the days when big ba
Mar 8, 2012
TD releases its 2011 Corporate Responsibility Report
TORONTO – TD Bank Group today released its 10th annual Corporate Responsibility Report. Titled Taking Responsibility, the report details TD’s social, economic and environmental performance for the 2011 fiscal year. “We continue to d
Mar 8, 2012
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One Year Later, Japanese Automakers Rebuilt to Pre-Earthquake Levels, Says Edmunds.com
SANTA MONICA, Calif. — One year after the March 11, 2011 earthquakes that sent ripples across the auto industry, Japanese car manufacturers are finally back on track in the United States, reports Edmunds.com, the premier online resource for automo
Mar 8, 2012
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Lanny Cox Joins American Auto Guardian, Inc. (“AAGI”)
Arlington Heights, IL–American Auto Guardian, Inc. (“AAGI”) announced that Lanny Cox joined their sales team as Central Regional Vice President. Lanny has more than 18 years of diverse experience within the automotive retail, aftermarket and co
Mar 8, 2012
NADA Used Car Guide: Rising Gasoline Prices Impact on Used Vehicle Prices Mild
MCLEAN, Va. — Tensions over Iran’s nuclear program are pushing up global oil prices and as a result, American consumers are paying more at the gas pump than they should be otherwise. According to the U.S. Energy Information Administratio
Mar 8, 2012
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New Report Reveals Insights into Domestic New Vehicle Owners
NEW YORK — The American automotive industry had traveled a tough road through the economic downturn, but according to a new complementary study and accompanying infographic from local market consumer research firm Scarborough, the American aut
Mar 8, 2012
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Digital Dealer
Average Conversion Rate of Unique Online Visitor to Shopper up 56%
According to a data from Dataium, the conversion rate of the average unique visitor to shopper was up 56% during the month of February 2012. This information is based on statistics for national automotive Internet behavior for February 2012. Below ar
Mar 8, 2012
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Digital Dealer
COO of Potratz Advertising Reveals Socio-Digital Strategies
Paul Potratz, COO of Potratz Advertising, is sharing his expertise with automotive dealers and managers on socio-digital strategies. Paul will show you how to build a social integration and behavioral retargeting strategy. This strategy will allow yo
Mar 8, 2012