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All-new 2013 Fiat 500e Recharges the Electric Vehicle (EV) Segment with Italian Style and Performance

Los Angeles – Designing city-friendly, environmentally responsible and fun-to-drive small cars is what the FIAT brand and its “Simply More” belief stand for. The all-new 2013 Fiat 500e electrifies the next chapter of the brand’s legacy by
Nov 29, 2012
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BIA/Kelsey Forecasts U.S. Social Media Ad Revenues to Grow from $4.6B in 2012 to $9.2B in 2016

Native social ads emerge as viable display alternatives, reaching $3.9 billion in 2016 CHANTILLY, Va. – BIA/Kelsey, advisor to companies in the local media industry, forecasts U.S. social media ad revenues to reach $9.2 billion in 2016, up from $4.
Nov 28, 2012
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Despite Recent Recalls, Dataium ASI Shows Auto Shoppers Still Flock to Toyota

New report from Dataium, ranks five Toyota models, including Camry and Prius, highest in ASI™ Nashville, TN — Dataium, the largest aggregator of online automotive shopper behavior, today released its monthly Automotive Shopper Intensity (ASI™)
Nov 28, 2012
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STRATA Survey: Emerging Social Media Platforms Growing Market Share With Advertisers

CHICAGO — Pinterest, Online Video, and Google+ are being used more regularly by marketers in their advertising campaigns. That is a key finding of the latest quarterly survey of advertising agencies by STRATA, a leading media buying and sellin
Nov 28, 2012
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Study Reveals Marketers’ Inbox Placement Rates Continuing to Decline

Latest quarterly report from the email intelligence company shows 70 percent of all collected “this is spam” reports stem from email marketing campaigns NEW YORK – Return Path, the global leader in email intelligence, today announced the findin
Nov 28, 2012
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All-New 2013 Toyota RAV4 Makes World Debut at Los Angeles International Auto Show

LOS ANGELES –The all-new 2013 RAV4 crossover SUV made its world debut today at the 2012 Los Angeles International Auto Show.  Toyota’s fourth-generation RAV4, the world’s original crossover sport utility vehicle, arrives early next year. All-N
Nov 28, 2012
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Healthy Dealerships Offer Fat-free Menus

All indicators point to a strong recovery of the auto industry; dealerships are delighting in the annual selling rate of 14 million vehicles and lenders are being more liberal in the face of the recovery. In fact, a new report from Experian Automotiv
Nov 28, 2012
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Learning to Compensate your Business Development Team, Do you Know How?

By the time you are at the point of considering how you want to compensate your business development center team, you have committed to the program and have decided what type of BDC you will have: A large, full service BDC that includes customer serv
Nov 28, 2012
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Consider CRM

With so many CRM tools in the market today, it’s important for dealers to stop and apply basic principles to the CRM purchase process. The first thing to consider is your environment. This means checking to see if your dealership has the right
Nov 28, 2012