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Nissan Brings Global Context To U.S. Marketing

According to an article posted on MediaPost, stimulating the senses can be used as a marketing tool. Nissan has a lot of changes in strategy, on mobile vehicle marketing communications, and in the air. Literally. The air in Nissan’s exhibition
Jan 16, 2013
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Greenway Dodge Triples Internet Sales in Partnership With Kain Automotive and NCM(R) Associates

Overland Park, KS – NCM Associates (www.ncm20.com), a leading provider of 20 Groups, management training, retail operations consulting, and operations benchmarking services for automotive dealers, today announced that since partnering with N
Jan 16, 2013
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6 Predictions for 2013: Search Marketing & Big Data Analytics

According to an article on Search Engine Watch, 2013 will be the year of Big Data. Read the full story here. Without a doubt, 2013 will be even more challenging for search marketers to break through the noise and engage with their audience. The amoun
Jan 16, 2013
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New Year, New Look for Your Dealership Website

Kettering, OH – Naked Lime Marketing, a full-service marketing, advertising, and web agency for automotive retailers, has developed nearly 20 new website themes designed to enhance the appearance and usability of dealership websites from Naked L
Jan 16, 2013
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GM Financial Announces $1.0 Billion Senior Subordinate Asset-backed Securitization

Fort Worth, TX – General Motors Financial Company, Inc. (“GM Financial” or the “Company”), announced the pricing of a $1.0 billion offering of automobile receivables-backed securities through lead managers Deutsche Bank Securities; Goldma
Jan 16, 2013
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Rotary Lift Spotline™ Laser Spotting Guide Now Available for All Vehicle Lifts

Madison, IN – Rotary Lift’s Spotline™ laser vehicle spotting guide is immensely popular with technicians who use the company’s new Shockwave-equipped lifts. It enables them to quickly and efficiently move vehicles in and out of the bay, savin
Jan 16, 2013
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New Hybrid Car Scores First Place on Greenest Vehicle List

Washington, D.C. – With aggressive national fuel economy standards kicking in for model years 2012 to 2025, automakers have provided consumers with an impressive array of efficient vehicle options for 2013 according to new environmental automot
Jan 16, 2013
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Dataium Announces New ASI™ Awards

Nashville, TN — Dataium, the largest aggregator of online automotive shopper behavior, today announced its first annual ASI (Auto Shopper Intensity) Awards. The awards are based on Dataium’s ASI index, the automotive industry’s only comprehe
Jan 16, 2013
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Toyota Dealership Exceeds $2.1M in 2012 Vehicle Accessory Sales

Rock Hill, SC – Toyota of Braintree, a new and used vehicles dealership serving the metro Boston region has achieved an industry milestone. According to Insignia Group, Toyota of Braintree is the nation’s “Accessories Sales Champion” when
Jan 16, 2013