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Search & Social Synergy: Build Buzz, Get Links, Grow Your Brand

Build buzz, get links and grow your brand, Search Engine Watch explains how. Where are things headed? What rightful place does social has in the search marketing mix? What are some tactical considerations you may want to incorporate into your plans?
Apr 23, 2013
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Fisker Fails to Make $10M Payment to Energy Department

According to The Detroit News Fisker fails to make $10 million dollar payment to the energy department. Washington — Struggling start-up automaker Fisker Automotive Inc. did not make a $10 million loan payment to the Energy Department on Monday as
Apr 23, 2013
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Cost of Owning and Operating Vehicle in U.S. Increases Nearly Two Percent According to AAA’s 2013 ‘Your Driving Costs’ Study

Increase in maintenance, insurance and fuel drive up average cost for sedans to $9,122 yearly, 60.8 cents per mile ORLANDO, Fla. – AAA released the results of its annual ‘Your Driving Costs’ study today, revealing a 1.96 percent increase in the
Apr 22, 2013
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McLaren Qualified Ensures the Ultimate Track Record

Launch of the first approved scheme for pre-owned models from McLaren All models fully upgraded to the latest specification and undergo a full qualification from McLaren-trained technicians Preferential rates through McLaren Special Operations enable
Apr 22, 2013
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Auto/Mate Releases “The Auto Dealer’s 10-Step Guide to Selecting the Right CRM for Your Dealership”

ALBANY, N.Y. – In a recent survey conducted by Auto/Mate, more than 100 dealers were asked what the most important consideration was when choosing a new Contact Relationship Management (CRM) system. Whether the system integrates with their dealersh
Apr 22, 2013
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The Odor Doctors Launches “Expertly Sanitized Vehicles”; Expands into Canada New Marketing Approach Differentiates How Auto Dealers Sell Pre-Owned Inventory

Houston, Texas — The Odor Doctors, a fast, inexpensive, practical and highly profitable solution for tackling the most challenging problem for used vehicle retailers across the globe, today announced the launch of “Expertly Sanitized Vehicles
Apr 22, 2013
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DealerRater Teams with Polk for Digital Dealer 14 Presentation Showing How Online Star Ratings Increase Auto Dealer Sales

WALTHAM, Mass.  – DealerRater, the world’s premier car dealer review web site, today announced a joint presentation with Polk at the 14th Digital Dealer Conference and Exposition titled, “The Proof is in the Numbers – Reviews Drive Busin
Apr 22, 2013
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GM Wants More Parts Available In-Store, Dealers Object

According to Crain’s Detroit Business, GM wants more parts at stores. Dealers are against carrying a costly larger inventory, despite incentive programs. Ideally, the improvement in selection will increase same-day repairs and encourage direct
Apr 22, 2013
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Horsepower and Kilowatts: Mechanical Force Vs. Electrical Energy in the Shop

Working with mechanical versus electrical power in the shop means new conversions, new numbers and safety practices. The following article from MACS Worldwide explains the difference between Horsepower and Kilowatts when dealing with ICE, hybrid and
Apr 22, 2013